“…Over the past few decades, variants of the gravity model for context and domain specific applications have been developed. Today, the gravity model is widely used in many disciplines, including planning, geography, and regional science (Wilson, 1967(Wilson, , 1974Isard (1975); McFadden (1978); Anderson, 1979;Haynes and Fotheringham, 1984;Fotheringham and O'Kelly, 1989;Lowe and Sen, 1996;Mikkonen and Luoma, 1999), transportation (Hyman, 1969;Evans, 1971;Evans, 1976;Erlander and Stewart, 1990), demographics (Plane, 1984;Foot and Milne, 1984), trade (Bergstrand, 1985(Bergstrand, , 1989Deardorff, 1998), and marketing (Huff, 1964;Huff and Rust, 1984), to name a few. The general gravity model commonly used in spatial interaction analysis and transportation planning takes the form:…”