New Media Art as a Vehicle for Research and Innovation

Abstract

New media artists have the capability of driving forward innovation on major issues of the day. 'Exceedingly complex' systems (eg. the brain) provide examples of how the inevitable pitfalls and breakthroughs that occur in processes of discovery are of direct concern to new media artists as well as to the scientists, engineers, sociologists and technologists that may be involved. This paper reveals that, in this digital age, the creative processes of art and science are similar to the point of being virtually synonymous. It's this fact that underpins how, through the European Commission's S+T+ARTS (Science + Technology + Arts) initiative and opportunities offered by the Commission's programmes of research and innovation, new media artists can both generate and develop, in cooperation with their scientific and technological counterparts, transformational projects concerned in the exceedingly complex issue of climate change.New media art. Innovation. The brain. The Company. Geometry. Climate change. STARTS.