Paradoxically, societies evolve in knowledge, but human beings continue to be anchored to radical, negative and selfish thoughts that lead us to situations of comfort and inequalities, for this reason this article focuses on making an ethnographic reflection on the human value and cultural diversity of Afro-descendant population in Esmeraldas Canton, Ecuador. For which the positivist paradigm procedures were used with a qualitative, ethnographic approach, using an in-depth interview with the residents of the Canton, Esmeralda, as an instrument for collecting information, from which some categories of the discourse exposed by the interviewees were extracted, to then explain these categories in the light of some theories and where I establish a position as a researcher and part of the Afro-descendant community, through the triangulation process. The conclusions reflected that people who are victims of discrimination feel violated in their civil and human rights, quartered in their freedoms.