“…Some argue that individuals are willing to take actions when motivated by self-interest, such as acquiring economic benefits (Lindenberg & Steg, 2014;Spence et al, 2014) or facing lower financial barriers (Rabe, 2004;Lane & Potter, 2007;Caird, Roy, & Herring, 2008;Lanzini & Thogersen, 2014;Grillos, 2017). Alternatively, recent studies have found that climate concerns and benefits could outweigh the monetary cost of mitigation actions (Tobler, Visschers, & Siegrist, 2012;Bolderdijk et al, 2013;Steinhorst, Christian, & Matthies, 2015;Raymond & Delshad, 2016). We seek to shed new light on these contradictory findings by introducing an important moderator-the psychological distance between citizens and policy programs.…”