Nostalgia makes people eat healthier

Lasaleta, Jannine; Werle, Carolina; Yamim, Amanda Pruski

doi:10.1016/j.appet.2021.105187

Cited by 21 publications

(12 citation statements)

References 38 publications

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“…Additionally, nostalgia is key to brand bonding in the consumption domain (Brown et al, 2003), as people develop more favorable attitudes toward brands or products that evoke nostalgia (Muehling et al, 2014; Muehling & Sprott, 2004), and nostalgizing about an object elevates the favorability of attitudes toward it. This effect has been observed for various objects, including snacks (Chou & Lien, 2010), toothpaste (MacKenzie et al, 1986; Muehling et al, 2014), photographic film and cameras (Muehling & Pascal, 2011; Pascal et al, 2002), songs and TV programs (Dimitriadou et al, 2019), and food items (Lasaleta et al, 2021; Zhou et al, 2019). These findings demonstrate the pervasive influence of nostalgia on diverse consumption experiences.…”

Section: Introductionmentioning

confidence: 96%

“…As felt nostalgia for this self‐object connection increases (e.g., through a nostalgic advertisement), favorable attitudes toward the object also increase. Notably, the effect of nostalgia on object preferences is independent of positive affect, object positivity, or positivity of past's association with the brand, again highlighting the unique relevance of nostalgia (Dimitriadou et al, 2019; Lasaleta et al, 2021; MacKenzie et al, 1986; Muehling et al, 2014; Zhou et al, 2019).…”

Section: Introductionmentioning

confidence: 97%

“…Furthermore, nostalgia's impact extends to social relationships. It has been shown to foster social connectedness (i.e., a sense of acceptance and belongingness; Juhl & Biskas, 2023; Sedikides & Wildschut, 2019), social support (Lasaleta et al, 2021; Zhou et al, 2008), and empathy (Juhl et al, 2020; Zhou et al, 2012).…”

Section: Introductionmentioning

confidence: 99%

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Identifying nostalgia in text: The development and validation of the nostalgia dictionary

et al. 2023

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Nostalgia is a prevalent emotion that confers psychological benefits and influences consumer behavior. We developed and validated the 98‐word Nostalgia Dictionary to automatize the assessment of nostalgicity in narratives (e.g., customer reviews, social media). First, we created an initial wordlist by identifying the most frequently used words in nostalgia narratives and by relying on the nostalgia literature. Second, we finalized the dictionary by testing experimentally the expanded wordlist for its capacity to differentiate nostalgia from related emotions. Third, we validated the dictionary by demonstrating that it corresponds to self‐reports and coder‐ratings of nostalgia, produces result patterns expected by theory, and predicts favorability ratings of books and consumer experiences, even after adjusting for positive emotion words. We discuss the potential of the Nostalgia Dictionary to advance research and practice.

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Section: Introductionmentioning

confidence: 96%

Section: Introductionmentioning

confidence: 97%

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Identifying nostalgia in text: The development and validation of the nostalgia dictionary

et al. 2023

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“…Hence, consumers' preference for food products produced in their hometown could relate to their attachment to their hometown. In addition, individuals often experience nostalgia, which may affect their food consumption choices (Espinoza-Ortega, 2021;Lasaleta et al, 2021;Olsen et al, 2021;Vignolles and Pichon, 2014;Zhou et al, 2019). A factor affecting their evaluation of food products could be their emotional connection to their hometown.…”

Section: Introductionmentioning

confidence: 99%

Hometown effect on consumer preferences for food products

Aizaki

Sato

Nakatani

2023

IFAM

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This study examines how consumers’ hometown orientation affects their preferences for food products. Regarding food products, consumers may prefer products from their hometown over those produced in other domestic areas, among other factors. We consider that due to population migration, a consumers’ current or local place of residence may not necessarily be their hometown. After defining the hometown effect with a framework of consumer willingness to pay, we apply a double-bounded dichotomous choice contingent valuation method to value the hometown effect on a rice product, based on a consumer survey conducted in Japan. This study reveals that consumers’ hometown orientation significantly affects their preferences for the rice product produced in their hometown. The magnitude of the hometown effect for the product is estimated at 48 JPY (0.44 USD) per kg in terms of consumer willingness to pay. The premium rate of the hometown effect compared with the price of the base product is 12.4%. Food labels indicating more detailed region of origin information could be a potential marketing strategy to appeal to consumers from that region but currently living in other areas.

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“…2022;39:360-369. wileyonlinelibrary.com/journal/mar 360 | © 2021 Wiley Periodicals LLC it or not (Raghunathan et al, 2006). Other situational and socialcomparative factors also affect food choice (Chan & Zlatevska, 2019a, 2019bLasaleta et al, 2021). The need to explore when and why traffic light signals "work" is thus of both theoretical and practical importance, motivating our current effort.…”

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confidence: 99%

Traffic light signals and healthy food choice: Investigating gender differences

Meng

Chan

2021

Psychology and Marketing

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Nutrition labels conveying nutrition information using traffic light signals are becoming common, but traffic light signals' effectiveness to help consumers make healthy food decisions is still debated. In the current research, we propose gender differences in the usage of traffic light signals. In Study 1, we presented male and female participants with a nutrition label that we manipulated as either unhealthy or healthy by changing the nutrient amounts, and the nutrition label either had a green or red color frame surrounding it. Although both men and women responded equally to information conveyed in text form, men were more likely to rely on the color to help them assess the target food product's healthiness. We replicated this result in Study 2: Holistic thinking mediated the men's reliance on color labeling schemes when deciding to buy a targeted food product. These results suggest there are differences in the consumer groups (segmented by gender) for whom traffic light signals on food packaging would be beneficial in playing a role in healthy food decision-making. For policymakers, our findings indicate that target consumers need to be considered in nutrition labeling generally.

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Nostalgia makes people eat healthier

Cited by 21 publications

References 38 publications

Identifying nostalgia in text: The development and validation of the nostalgia dictionary

Identifying nostalgia in text: The development and validation of the nostalgia dictionary

Hometown effect on consumer preferences for food products

Traffic light signals and healthy food choice: Investigating gender differences

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