Swirling impinging jet (SIJ) is considered as an effective means to achieve uniform cooling at high heat transfer rates, and the complex flow structure and its mechanism of enhancing heat transfer have attracted much attention in recent years. The large eddy simulation (LES) technique is employed to analyze the flow fields of swirling and non-swirling impinging jet emanating from a hole with four spiral and straight grooves, respectively, at a relatively high Reynolds number (Re) of 16,000 and a small jet spacing of H/D = 2 on a concave surface with uniform heat flux. Firstly, this work analyzes two different sub-grid stress models, and LES with the wall-adapting local eddy-viscosity model (WALEM) is established for accurately predicting flow and heat transfer performance of SIJ on a flat surface. The complex flow field structures, spectral characteristics, time-averaged flow characteristics and heat transfer on the target surface for the swirling and non-swirling impinging jets are compared in detail using the established method. The results show that small-scale recirculation vortices near the wall change the nearby flow into an unstable microwave state, resulting in small-scale fluctuation of the local Nusselt number (Nu) of the wall. There is a stable recirculation vortex at the stagnation point of the target surface, and the axial and radial fluctuating speeds are consistent with the fluctuating wall temperature. With the increase in the radial radius away from the stagnation point, the main frequency of the fluctuation of wall temperature coincides with the main frequency of the fluctuation of radial fluctuating velocity at x/D = 0.5. Compared with 0° straight hole, 45° spiral hole has a larger fluctuating speed because of speed deflection, resulting in a larger turbulence intensity and a stronger air transport capacity. The heat transfer intensity of the 45° spiral hole on the target surface is slightly improved within 5–10%.