Rubinoff (1963, 1964) have studied isolation, number of species, and endemism in relation to the Darwin's finches of the Galapagos archipelago, and have concluded that, contrary to the view of Bowman (1961), the contention of Lack (1947) that there is a marked correlation between degree of isolation and production of endemic forms, is upheld. In their studies, two measures of isolation were used: distance from the nearest finchinhabited island ( X , ) , and (as used by Bowman) distance from Indefatigable, an island near the center of the archipelago ( X , ) . By multiple regression analysis, Hamilton and Rubinoff showed that X S explained more of the variation in both total number of finch species on an island ( Y , ) and number of endemies on an island ( Y 2 ) than did X4, when these two factors only were considered; moreover X s was the prime "mover" of Y 1 and Y2 when these two factors were considered together with area of island, and floral diversity of island (the factor regarded as of prime importance by Bowman), or even when elevation of island and area of adjacent island were also included.Using the same method, Hamilton et al. (1963) showed that elevation was the major factor influencing numbers of plant species on the Galapagos islands, and (Hamilton et a]., 1964; Hamilton and Armstrong, 1965) that in the case of polyphyletic assemblages of bird species (resulting from repeated colonizations) on archipelagos in the East Indies, East Central Pacific, West Indies and the Gulf of Guinea, area of island is the major predictor of species numbers (equivalent of U,) , when considered along with elevation of island and various measures of isolation.The relative importance of isolation as a factor in influencing both the insular number of species and the number of endemic island forms, focuses attention upon its measurement. Hamilton and Rubinoff have shown that their measure, distance from nearest island, is preferable to that of Bowman (distance from Indefatigable) in predicting finch species numbers and insular numbers of endemics on the Galapagos islands, but they recognize that it leaves much to be desired. THE SUM MEASURE I t seems reasonable to suppose that each island of an archipelago will have a greater or less chance of contributing species to, and receiving species from, each of the other islands making up the archipelago (not only the nearest one) and that a measure of isolation which takes into account the relative position of each island of the archipelago would have intrinsic merit. Such a measure is the sum (or average) of the distance of the island in question from each of the remaining islands of the archipelago. This will be referred to hereafter as the sum measure, and the following hypothetical cases show the ways in which it may be expected to be a more satisfactory measure of isolation than X3distance from the nearest island.If one considers an archipelago consisting of a linear island chain, the islands being equidistant, say one unit apart ( Fig.