The rapid development of complex digitalization processes, the formation and development of digital platforms is significantly ahead of the possibilities of their full-fledged, comprehensive, interdisciplinary understanding, both in theoretical and methodological, and organizational, managerial, and methodological aspects.
The author of the article implements the target setting to fill the existing gaps in the study of platform-network interaction of agents of digital innovative technological platforms with an emphasis on its possible measurements and assessment. There is a certain difficulty in solving this popular problem, given the predominance of a formal-organizational approach in the corresponding evaluation system (moreover, for certain types of platforms). We have carried out a certain localization of the subject of study — the measurement of key parameters of platform-network interaction in the institutional aspect. A conceptual and institutional model for measuring the key qualitative parameters of the effective functioning of digital innovative technological platforms is proposed based on the synthesis of the provisions of the institutional theory and the theory of complex systems management, as well as the development and use of a system of organizational and economic criteria.
Within the framework of the proposed conceptual and institutional model, an organizational and managerial development of measuring key parameters (organizational, informational, intellectual-technological, socio-economic) was carried out on the basis of tools: theoretical (information-network theory) and practical (the demanded model "structure-behavior-result", in the author’s interpretation). The system-forming factor of ensuring the fine tuning of a complex, often contradictory, multi-agent process of the effective functioning of innovative technological platforms is singled out. This is an intellectual and competence factor represented by highly qualified developers, managers, and experts with specialized interdisciplinary training. These author’s developments can find practical application as theoretical and methodological foundations for ensuring the productivity of business strategies and business models of Russian high-tech innovative companies — agents of digital platforms, including international ones. The developments are designed to reduce the level of uncertainty and risks that impede, as evidenced by foreign experience, the effective functioning of platforms and often lead to their destruction.