“…This study also indicated that when young children completed a puzzle on the touch screen compared to the 3-D puzzle, they tended to be less efficient and spent more time manoeuvring the 2-D pieces off-task, suggesting a certain level of distraction due to the technology (Moser et al, 2015). Similarly, a study of older children and parents using e-readers found that they became distracted by the technological interactivity of the medium, which then impacted on their story comprehension (Parish-Morris, Mahajan, Hirsh-Pasek, Golinkoff, & Collins, 2013). Finally, CYBER BABIES: THE IMPACT OF EMERGING TECHNOLOGY 512 exposure to and engagement with age-inappropriate apps by young children may waste valuable cognitive effort on content that is incomprehensible to them (Lillard et al, 2015).…”