“…For instance, noninvasive brain stimulation, namely repetitive transcranial magnetic stimulation (rTMS), of the DLPFC significantly reduces smoking (Eichhammer et al, 2003;Fregni et al, in press), cocaine (Camprodon, Martinez-Raga, Alonso-Alonso, Shih, & Pascual-Leone, 2007) and alcohol (Boggio et al, 2008) craving. Indeed, one of the most important areas participating in the cue-associated anticipation and planning of drug use involves DLPFC, an area involved in planning and memory (Wilson, Sayette, & Fiez, 2004).…”