“…In terms of real options theory, firms benefit from the possibility to exercise the switching options provided by the network. The value creation of such operational flexibility for MNEs has been formally modelled by researchers in economics, finance and management (Huchzermeier and Cohen, 1996;Kogut and Kulatilaka, 1994a;Mello and Parson, 1995), and has also been investigated empirically (Allen and Pantzalis, 1996;Tang and Tikoo, 1999;Goerzen and Beamish, 2003).…”