Intelligent toilets can effectively remove odors and harmful substances from exhaust gases and wastewater, maintaining a fresh and clean indoor atmosphere, which is beneficial to the indoor environment and human health. Currently, research on intelligent toilets conducted by sanitary ware manufacturers is still in its early stages. Many of the intelligent toilets available on the market exhibit issues such as an excessive oscillation amplitude of the cleaning spray bar, premature breakdown of the water column, and inadequate air intake. The present study involves the analysis and redesign of a cleaning spray bar model for intelligent toilets. Additionally, several optimization schemes concerning the flow channel of the cleaning spray bar are proposed in order to enhance the performance of the liquid–air ejector. The computational fluid dynamics (CFD) technique is utilized to analyze the water flow characteristics within the cleaning spray bar of the intelligent toilet and to compare and evaluate the proposed schemes. The calculation results indicate that, for the same inlet flow rate, the optimal structure the block with a length of L = 1.5 mm and the block positioned (4). The swirl numbers of these two optimized models are 14.8% and 8.3% of the protype, respectively, while their air intake is 133% and 131% of the protype, respectively. The optimized solutions exhibited significant performance improvements when compared to the prototype. The computational results offer valuable insights for optimizing the flow characteristics of the enhanced product.