Optimizing Health Communication Noticeability with Visual Design and Humor: An Applied Approach for COVID-19 Public Messaging

Verma, Amitabh

doi:10.1080/10810730.2022.2089782

Cited by 3 publications

(1 citation statement)

References 34 publications

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“…Digital media for public communication in the health sector needs to gain constant public attention, including the use of referential messages that are context rich and actively combines emotional and visual designs in their composition (Verma, 2022). Digital media can also be used to develop various persuasion techniques relating to certain health issues with various sentiments such as being for, against, or neutral (Scannell et al, 2021).…”

Section: Digital Mediamentioning

confidence: 99%

COVID-19 Preventive Behavior and Digital Media: A Bibliometric Study

Afifi,

Yaman,

Bakti

et al. 2023

SMC

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COVID-19 preventive behavior is crucial for reducing the spread of COVID-19 infection. During the pandemic, digital media can be used to educate on the behavior. Therefore, it is imperative to study COVID-19 preventive behavior and digital media. Despite extensive examinations on this matter, a distinct lack of bibliometric exploration has been observed. This study involves a bibliometric analysis utilizing data obtained from the Scopus database. Following a comprehensive search and screening procedure, our research examined a total of 68 articles. The findings indicate that Liu, Romer, and Jamieson emerge as the most influential researchers in the realm of studies focused on COVID-19 preventive behavior and digital media. The US and China are observed as the most referenced countries for research on COVID-19 preventive behavior and digital media. The International Journal of Environmental Research and Public Health, PLoS ONE, and the Journal of Medical Internet Research stand out as the three most productive and referenced journals in studies relating to this research topic. Concerning the state of the art, fundamentally, existing research refers to five major topics: the influence of Protection Motivation Theory (PMT) factors, the influence of COVID-19 coverage (infodemiology), the influence of media exposure/information and Health Belief Model (HBM) factors, the influence of e-health literacy, knowledge, and attitude, and the role of digital media in public health intervention strategy to prevent the spread of COVID-19. In conclusion, this bibliometric study sheds light on the multifaceted landscape of COVID-19 preventive behavior and digital media research. By delving into researcher analyses, preferred publication outlets, and the topical state of the art, this study contributes a novel perspective to the existing literature.

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Section: Digital Mediamentioning

confidence: 99%

COVID-19 Preventive Behavior and Digital Media: A Bibliometric Study

Afifi,

Yaman,

Bakti

et al. 2023

SMC

View full text Add to dashboard Cite

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China’s Instagram war on COVID-19: picturing healthcare workers and governance in Xinhua’s photographs

Garud-Patkar

Damanhoury

2023

Visual Communication

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China came under intense international scrutiny after it was accused of suppressing information, silencing its doctors, and destroying laboratory evidence that led to the spread of COVID-19. To understand how China attempted to rebuild its reputation, this article examines the visual frames and semiotic devices used to depict Chinese frontline workers and the country’s health governance across 289 photographs posted by China’s state-owned Xinhua News Agency on Instagram. Healthcare workers appeared as soldiers working tirelessly on the COVID-19 battlefield, while also revealing their human emotions and vulnerabilities at times. Further, the efforts of the frontline workers were perpetually showcased as guided by the Chinese leaders who were omnipresent either physically or through Communist symbols. Xinhua’s photographs thus presented the Chinese leadership as the architect in establishing a competent health sector that overcame the pandemic – a paradigm for the world to follow. The study discusses the implications for the state’s portrayal of global health governance during crises.

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Integrating interval-valued intuitionistic fuzzy multiple-attribute decision-making for teaching quality evaluation of visual communication design

Zeng

2024

IFS

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Visual communication design, as a type of artistic and three-dimensional design behavior, helps to spread visual behavior by designing it. The rapid development of new media technology has provided rich channels and vast space for visual communication design, and the elements and modes of visual communication design are constantly being updated, better promoting the development of visual communication technology. The Teaching quality evaluation of visual communication design based on the cultivation of innovative and creative abilities based on the cultivation of innovative and creative abilities is a multiple-attribute decision-making (MADM). In this paper, some calculating laws on IVIFSs, Hamacher sum, Hamacher product are introduced, and the induced interval-valued intuitionistic fuzzy Hamacher interactive hybrid weighted averaging (I-IVIFHIHWA) operator is proposed based on the interval-valued intuitionistic fuzzy Hamacher interactive hybrid weighted averaging (IVIFHIHWA) operator and induced ordered weighted averaging (I-OWA) operator. Meanwhile, some ideal properties of I-IVIFHIHWA operator are studied. Then, the I-IVIFHIHWA operator is employed to cope with the MADM under IVIFSs. Finally, an example for Teaching quality evaluation of visual communication design based on the cultivation of innovative and creative abilities is employed to test the I-IVIFHIHWA operator. Thus, the main research aim of this paper is concluded as follows: [1] the I-IVIFHIHWA operator is constructed based on classical IOWA operator; [2] the I-IVIFHIHWA operator is put forward to cope with the MADM under IVIFSs; [3] an empirical example for Teaching quality evaluation of visual communication design based on the cultivation of innovative and creative abilities has been put forward to show the I-IVIFHIHWA operator.

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Optimizing Health Communication Noticeability with Visual Design and Humor: An Applied Approach for COVID-19 Public Messaging

Cited by 3 publications

References 34 publications

COVID-19 Preventive Behavior and Digital Media: A Bibliometric Study

COVID-19 Preventive Behavior and Digital Media: A Bibliometric Study

China’s Instagram war on COVID-19: picturing healthcare workers and governance in Xinhua’s photographs

Integrating interval-valued intuitionistic fuzzy multiple-attribute decision-making for teaching quality evaluation of visual communication design

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