Organic and online attributes for buying and selling agricultural products in the e-marketplace in Spain

Ramírez, Rafael Robina; Mera, Antonio Chamorro; Moreno-Luna, Libertad

doi:10.1016/j.elerap.2020.100992

Cited by 36 publications

(38 citation statements)

References 106 publications

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“…The local market supplies 33.3% of traditional products, followed by supermarkets and rural producers at 23.3% each. Such an approach presents multiple advantages such as direct interaction between customers and the producer, building a relationship of mutual trust, low prices due to the elimination of middlemen, and ensuring high-quality products through a short delivery chain [64].…”

Section: The Place Where Responders Usually Buy Sustainable Productsmentioning

confidence: 99%

“…We wanted to know why consumers are not looking to mainly buy products with the European Eco-label. We found that 43.4% said they are more expensive and so they cannot Such an approach presents multiple advantages such as direct interaction between customers and the producer, building a relationship of mutual trust, low prices due to the elimination of middlemen, and ensuring high-quality products through a short delivery chain [64].…”

Section: The Reasons Why Eco-labeled Products Are Not Of Interestmentioning

confidence: 99%

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The Consumption of Organic, Traditional, and/or European Eco-Label Products: Elements of Local Production and Sustainability

et al. 2021

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When we talk about products with a low impact on the environment, e.g., organic, traditional, or having the European ecological label, their sales are a central element of the economy. Many variables and local cultural values influence consumer behavior, including education and life requirements. Sustainable development involves education on consumption habits and low-environmental-impact production. This article aims to identify the role of education and remuneration in the consumption of sustainable products. Different working hypotheses are formulated. The first hypothesis of our study tests the existence of a direct correlation between the consumer’s level of education and their opinion on consuming low-environmental-impact products, influencing the ability to make appropriate decisions. The second one refers to the level of income and consumption behavior. The research method is a statistical one, based on a quantitative analysis and using a questionnaire as a tool. For 60% of the high-level graduate respondents, a product’s source is significant in their choices. Over 70% of the responders who earn above the median income believe it is essential to consume organic products. The results obtained confirm our initial assumptions. Our findings underline the current knowledge regarding consumption of sustainable products, their characteristics, and consumers’ interest in them.

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Section: The Place Where Responders Usually Buy Sustainable Productsmentioning

confidence: 99%

Section: The Reasons Why Eco-labeled Products Are Not Of Interestmentioning

confidence: 99%

The Consumption of Organic, Traditional, and/or European Eco-Label Products: Elements of Local Production and Sustainability

et al. 2021

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“…Weight Value Product Prices [1], [2], [4], [5] 23% Product Rating [2], [6] 30% Discount [2], [7] 12.5% Sold Products [8] 20% Chat response [9] 12.5%…”

Section: Criteria With Referencesmentioning

confidence: 99%

“…Price is defined as a specific set of values commonly in digits that showed the selling price of products displayed by online shops [4]. In economic factors, price plays a significant role and deeply relates to perception, willingness to pay, price knowledge, cost of production, and intention to purchase [5]. The product rating is defined as the buyer's previous assessment of the quality of products and services provided by an online shop.…”

Section: Introductionmentioning

confidence: 99%

Online Shop Recommendations: Decision Support System Based on Multi-Objective Optimization on the Basis of Ratio Analysis

Okfalisa

Zulfahri

Iswavigra

et al. 2020

2020 8th International Conference on Cyber and IT Service Management (CITSM)

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Business technological advancement facilitates human activities through online shopping. The number of online shops in the marketplace offers many kinds of products with attractive marketing strategies thus the customers are confused with the product comprising. Therefore, this research tries to provide an optimal online shop recommendation as an alternative solution. The Decision Support System (DSS) approach on management model applied Multi-Objective Optimization on the Base of Ratio Analysis (MOORA) for the analytical calculation by considering several criteria, including price, rating, discount, a product sold, and response chat. It reveals the ranking of fifty on-line shops in the marketplace as the maximum alternatives' product recommendations. Thus, the customers will be smartly guided to choose the high-quality product at the greatness services of an online shop. The mechanism of DSS based on MOORA was applied through the construction of a prototype system, namely DSS-MyProduct. DSS-MyProduct suggests the buyers with optimal products and the greatest online shop choice for shopping. The application has been tested by using Blackbox and User Acceptance Test (UAT) testing which indicated that the application can perform the functions and operational procedures appropriately. 83.4% of users agreed that this DSS-MyProduct aids them in deciding on the optimal choice preferred in shopping. The comparison of user manual selection and system calculation shows a positive outcome on the accuracy of the system. Hence, this application can be used by the marketplace as a smart recommendation tool for product selection.

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“…Fecke et al [13] examined the willingness of German farmers to accept e-commerce and argued that e-tailers of agriculture products need to pay more attention to trust, service quality and timely delivery. Robina-Ramírez et al [36] investigated attributes which influence the intention to online buy and sell agriculture products in Spain. Cang and Wang [5] studied the online shopping willingness of fresh agriculture products and found logistics service quality had a significant impact on consumers.…”

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confidence: 99%

Supply chain coordination considering e-tailer's promotion effort and logistics provider's service effort

Sun

Huang

2022

JIMO

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Promoting the sale of green agriculture products through online platforms has become the main focus of agricultural industries. In a supply chain consisting of an e-tailer and third-party logistics (TPL), both the promotion effort of the e-tailer and the logistics service effort of TPL can affect the demand. Considering that logistics service contracts may be provided by the e-tailer or TPL, this study defines two different timing sequences. Three types of contracts, i.e., fixed-price, revenue-sharing, and cost-sharing contracts, are used to coordinate the supply chain. The game models under different timing sequences and different contract scenarios are established and solved. The promotion effort and logistics service effort under different scenarios are compared theoretically and numerically. The results indicate that both the promotion effort and logistics service effort change with timing sequences and contract types. The timing sequences depending on the contract provider significantly affect the performance of the supply chain. The cost-sharing contract provided by the TPL can motivate the e-tailer to apply the largest effort, and vice versa. The cost-sharing contract provided by the e-tailer can achieve the largest demand that is optimal for both the e-tailer and supply chain. However, the optimal contract for the TPL is conditional.

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Organic and online attributes for buying and selling agricultural products in the e-marketplace in Spain

Cited by 36 publications

References 106 publications

The Consumption of Organic, Traditional, and/or European Eco-Label Products: Elements of Local Production and Sustainability

The Consumption of Organic, Traditional, and/or European Eco-Label Products: Elements of Local Production and Sustainability

Online Shop Recommendations: Decision Support System Based on Multi-Objective Optimization on the Basis of Ratio Analysis

Supply chain coordination considering e-tailer's promotion effort and logistics provider's service effort

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