Theorien Der Organisation 1997
DOI: 10.1007/978-3-322-95661-3_20
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Organisation und Gesellschaft in der Theorie der Unternehmung

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“…Nevertheless, it should be noted that the two terms are not differentiated consistently in relation to media. In line with the notion applied in business administration (Witt, 1997, p. 425, see also Ortmann, Sydow, & Windeler, 1997 we can assume that the term "media company" distinguishes profit-oriented organizations from other types of organizations. Altmeppen (2006, p. 155) proposes therefore a conceptualization of "media organization" as being an umbrella term which also integrates "media companies.…”
Section: The Starting Point: the Business Administrative Perspectivementioning
confidence: 78%
“…Nevertheless, it should be noted that the two terms are not differentiated consistently in relation to media. In line with the notion applied in business administration (Witt, 1997, p. 425, see also Ortmann, Sydow, & Windeler, 1997 we can assume that the term "media company" distinguishes profit-oriented organizations from other types of organizations. Altmeppen (2006, p. 155) proposes therefore a conceptualization of "media organization" as being an umbrella term which also integrates "media companies.…”
Section: The Starting Point: the Business Administrative Perspectivementioning
confidence: 78%