Organization’s Sustainable Operational Complexity and Strategic Overview: TISM Approach and Asian Case Studies

Sushil, Sushil; Anbarasan, P.

doi:10.3390/su13179790

Cited by 5 publications

(3 citation statements)

References 86 publications

(85 reference statements)

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“…With that, businesses should strategize considering the social, economic, and human capital in a service-related business, especially during the COVID-19 pandemic [ 18 ]. Similar to Sushil and Anbarasan [ 24 ], technology should be utilized for sustainable complexity. In application to copywriting that utilizes technology, the social value should be the main expenditure to promote the sustainable business practice.…”

Section: Sustainable Business Model and Strategiesmentioning

confidence: 99%

Copywriters’ preference evaluation on online copywriting course attributes during the COVID-19 pandemic

Roldan,

Prasetyo,

Ong

et al. 2024

PLoS ONE

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Copywriting online course has become a famous online training over the past years and the reliance on online courses increased even during the COVID-19 pandemic. In recent years, online courses have become a popular training platform, especially for copywriting courses. The demand for online courses increased during the COVID-19 pandemic, prompting the need to optimize the learning experience of an online course’s target audience. This study aimed to determine the combination of online course attributes most preferred by Filipino copywriters such as course style, payment method, course delivery, module duration, and course type. 292 Filipino copywriters from a leading Philippine-based copywriting group voluntarily participated in this study and answered an online questionnaire quantitative survey which was distributed using the purposive sampling method. Conjoint Analysis with an orthogonal design revealed that copywriters consider the course style attribute as the most important (46.007%), followed by payment method (18.236%), and course delivery (15.435%). Module duration (10.489%) and while the course type (9.833%) were was the least considered attribute of an online course. The result shows that Filipino copywriters prefer an intermediate-level video course on a Facebook group that lasts 1 to 3 hours per module and is paid per course for a total utility score of 0.281, while the least preferred combination was a beginner-level audiobook course that lasts less than 30 minutes per module, delivered via email, and paid per module, for a total utility score of -0.281. This study is the first study that analyzed the copywriters’ preference for online copywriting course attributes during the COVID-19 pandemic. The findings of this study are beneficial to online course creators who are targeting copywriters. Finally, the result of this study can be expanded further to other online courses worldwide.

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Section: Sustainable Business Model and Strategiesmentioning

confidence: 99%

Copywriters’ preference evaluation on online copywriting course attributes during the COVID-19 pandemic

Roldan,

Prasetyo,

Ong

et al. 2024

PLoS ONE

View full text Add to dashboard Cite

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“…Asia-proportion Pacific's of worldwide FDI inflows decreased from 45% in 2018 to 35% in 2019, according to United Nations ESCAP [17]. For the second year running, the area continues to be the leading source of worldwide outflows.…”

Section: The Theoretical Framework Of the Studymentioning

confidence: 99%

“…Natural disasters have an undeniable impact on regional development as well as the labor market and income growth [15]. Disasters present a variety of health difficulties on the opposite side of socioeconomic growth; these include the need for medical services, vector control, safe drinking water, and food and shelter [16]. From a service perspective, the labor market and the public cannot be separated by the current market framework.…”

Section: Introductionmentioning

confidence: 99%

The impact of operational excellence and innovation on green manufacturing in Southwest Asia: The Republic of Yemen as a model

M¹,

Ghumre²

2023

Int. J. Sci. Res. Arch.

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Green manufacturing is globally recognized. However, there is a paucity of empirical data in the literature on how green manufacturing can be adopted by medium-sized firms in developing countries, including Southwest Asian countries such as the Republic of Yemen with volatile and uncertain business environments. This study examines the impact of operational excellence and innovation on the green manufacturing of medium industrial enterprises in the Republic of Yemen, based on the literature on operational excellence and innovation. Using Smart PLS 3.0 software, partial least squares structural equations modeling was used for (243) valid questionnaires based on a sample of (10) medium industrial companies in the Republic of Yemen. The results show that a variety of factors, including the adoption of a national policy that supports the idea of green manufacturing at the national level, can encourage green manufacturing in medium industrial firms. However, the application of operational excellence and innovation in a participative management approach and collaborative culture at the company level has a beneficial effect on and encourages the green manufacturing of such businesses. This study adds to the body of knowledge regarding green manufacturing and how it applies to the manufacturing of medium-sized firms in unstable emerging countries political and economic surroundings like the Republic of Yemen. Moreover, the research findings highlight the importance of operational excellence and innovation for medium-sized industrial enterprises operating in a highly competitive and volatile market.

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Developing an evidence-based TISM: an application for the success of COVID-19 Vaccination Drive

Singh

Dhir²,

Sushil³

2022

Ann Oper Res

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The study illustrates an application of evidence data for performing Total Interpretive Structural Modeling (TISM). TISM is widely used to analyze the critical success factors or inhibitors and their interlinkages. This study uses learning from evidence data, specifically social media analytics, to identify the relationship between the elements. Thus, it leads to the advancement of the TISM-P methodology with evidence-based TISM (TISM-E). This study uses Twitter as a source of evidence data. Further, 2,60,297 tweets were used to illustrate the process of TISM-E. The paper demonstrates the application of TISM-E for the success of the COVID-19 vaccination drive. The pandemic effects are long-term; therefore, the hierarchical model developed shows a sustainable approach for vaccinating maximum population. Further, the framework developed will ensure the distribution efficacy of vaccines. In addition, it will aid practitioners in developing future vaccination policies. The enhanced model provides evidence for polarity (positive/negative) of relationships and can help to build propositions for theory development. The study contributes to healthcare, modeling research, and graph-theoretic literature.

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Organization’s Sustainable Operational Complexity and Strategic Overview: TISM Approach and Asian Case Studies

Cited by 5 publications

References 86 publications

Copywriters’ preference evaluation on online copywriting course attributes during the COVID-19 pandemic

Copywriters’ preference evaluation on online copywriting course attributes during the COVID-19 pandemic

The impact of operational excellence and innovation on green manufacturing in Southwest Asia: The Republic of Yemen as a model

Developing an evidence-based TISM: an application for the success of COVID-19 Vaccination Drive

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