“…We focused the study only on the use of mobile phones/technology for sharing information, as there has been no research in India to understand the application of mobile technology in facilitating information flow among supply chain partners. There have been several research documents discussing the growing adoption of technology in different Indian manufacturing and supply chain sectors (Babbar, Addae, Gosen, & Prasad, 2008;Jharkharia & Shanker, 2004Khan et al, 2009;Kannabiran & Bhaumik, 2005;Rahman, 2004;Saad & Patel, 2006;Sahay, Cavale, & Mohan, 2003;Sahay, Gupta, & Mohan, 2006;Thakkar, Kanda, & Deshmukh, 2008). We studied the level of mobile technology adoption and usage in the Indian retail sector for four supply chain components: supply chain integration, supply chain design, information sharing with customers, and information sharing with suppliers.…”