Handbook of Business Legitimacy 2020
DOI: 10.1007/978-3-030-14622-1_78
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Organizational Identity and Corporate Social Responsibility (CSR) Legitimation

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“…This obligation is not only an obligation to comply with legislation; it also includes moral obligations by the environment, values, norms, and culture of local society (Dmytriyev et al, 2021;Waheed & Zhang, 2022). The CSR concept also aligns with the Legitimacy Theory, which emphasizes that companies must side with the community to gain support and trust for the company's survival in the future (Waeraas, 2020).…”
Section: Introductionmentioning
confidence: 99%
“…This obligation is not only an obligation to comply with legislation; it also includes moral obligations by the environment, values, norms, and culture of local society (Dmytriyev et al, 2021;Waheed & Zhang, 2022). The CSR concept also aligns with the Legitimacy Theory, which emphasizes that companies must side with the community to gain support and trust for the company's survival in the future (Waeraas, 2020).…”
Section: Introductionmentioning
confidence: 99%