“…Firms must invest in RI to increase their chances of survival and to maintain their competitive advantage over the long term (O'Connor & Martino, 2006). While incremental innovation follows more linear and predictable processes (Bagno, Salerno, & Silva, 2017) that result "from fitting, recombining, reusing, and adapting existing knowledge" (Colombo, von Krogh, Rossi-Lamastra, & Stephan, 2017), RI is associated with high levels of uncertainty. Moreover, a single firm rarely exhibits all of the requisite capabilities and competencies to develop and commercialize an RI initiative (Adner & Kapoor, 2010;Chesbrough, 2003).…”