“…In view of the recent discussion (Broerse & Crassini, 1980Finke, 1981) of the relationship between self-ratings of vividness of visual imagery and imagery-induced McCollough effects (Finke & Schmidt, 1977, 1978Kunen & May, 1980;Kaufman, May, & Kunen, 1981), it seemed worthwhile to look again at the original data (Finke & Schmidt, 1978, Table I) and examine how unequivocally they support the conclusion that subjects with visual imagery self-rated as more vivid report stronger imageryinduced McCollough effects (lIMEs). The reanalysis suggests an alternative view of the data, and of other effects which follow adaptation to partially imaginary stimuli.…”