Our Bodies, Our Risk: Dilemmas in Contraceptive
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Ms, Watson; Ma, Trasciatti; Cp, King

doi:10.4135/9781483345437.n7

Cited by 1 publication

(2 citation statements)

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“…Hence, recommendations for improvement centred on promoting the positive benefits of desired health behaviours rather than shaming behaviours perceived as negative. These recommendations are consistent with those from the NEDC, which suggests that healthy messages should promote the adoption of healthy behaviours for overall physical health and emotional wellbeing rather than promoting the elimination of foods and making moral judgements on dietary choices (Watson, 2011 ).…”

Section: Discussionsupporting

confidence: 56%

“…Advertising and media campaigns distributed on a whole‐of‐population level are one approach to curbing the growth of these conditions. There are many examples of this in the public health landscape (e.g., Croker et al., 2012 ; Grunseit et al., 2015 ; James et al., 2020 ; Morley et al., 2016 ; O'Hara, Grunseit, et al., 2016 ; Talbot & Branley‐Bell, 2021 ), with campaigns often targeting weight loss through modification of diet and increased physical activity (Walls et al., 2011 ; Watson, 2011 ). This is despite the growing body of evidence indicating that weight‐loss efforts are futile in the long‐term, with weight regain probable (Blomain et al., 2013 ; MacLean et al., 2015 ; Mann et al., 2007 ; Melby et al., 2017 ; Tomiyama et al., 2013 ; Tsai & Wadden, 2005 ).…”

Section: Introductionmentioning

confidence: 99%

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‘It makes you not want to eat’: Perceptions of anti‐obesity public health campaigns in individuals diagnosed with an eating disorder

Bristow

Simmonds

Allen

et al. 2022

Euro Eating Disorders Rev

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Objective Recent research has highlighted the potentially deleterious effects of anti‐obesity public health campaigns on vulnerable audiences such as those at risk of, or diagnosed with, eating disorders (ED). The qualitative experiences of campaigns in this population group have been little explored. Methods Twelve interviews were conducted with participants either currently or previously diagnosed with an ED using the Interpretative Phenomenological Analysis approach. Participants were shown a series of real‐world public health campaigns and, using a semi‐structured interview guide, asked about their responses to the images used. Results Several themes emerged from the data, including the effect of campaigns on participants, perceived effect on others, and general campaign attributes. It was evident that participants felt that anti‐obesity campaigns had the potential to confirm ED thoughts and behaviours, and could act as potential triggers. Participants also felt that they could impact vulnerable groups (e.g., young audiences) and stigmatise those living in larger bodies. Conclusion Campaigns addressing overweight and obesity should consider reframing these conditions and care must be taken to avoid causing potential harm to vulnerable audiences.

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Section: Discussionsupporting

confidence: 56%