Four oxidovanadium (IV) complexes of 1H-imidazo[4,5-f][1,10] phenanthroline analogues with the general formula [VO(L) 2 ] (acac) 2 (1-4) were synthesized and characterized, and their invitro photodynamic activity was evaluated. The complexes showed broad, low-intensity d-d bands at wavelengths from 635 nm to 775 nm in aqueous DMSO. The 1-(pyren-2-yl)-1Himidazo[4,5-f][1,10]phenanthroline oxidovanadium(IV) complex (4) exhibited remarkable photocytotoxicity in HaCaT cells, and cellular apoptosis was confirmed in an AO/EB dual-staining assay. The IC 50 of complex 4 was 8.2 μM under visible light (400-700 nm), but it was less toxic in dark (IC 50 ∼ 70 μM). None of the complexes were less toxic to immortalized lung epithelial cells (IC 50 > 50 μM), which suggested their activity was target-specific. Annexin V-FITC/PI assays performed with 2',7'-dichlorofluorescein diacetate indicated that apoptosis induced by the photoactivated complexes was due primarily to the intracellular generation of singlet oxygen (1 O 2), a reactive oxygen species. Photophysical studies and time-dependent density functional theory (TD-DFT) calculations suggested that the lowest triplet excited states of the complexes were long-lived and facilitated effective intersystem crossing, resulting in the efficient generation of 1 O 2 with good quantum yields (0.49). The remarkable photocytotoxicity of complex 4 indicates that it is promising for the development of next-generation oxidovanadium(IV)-based photochemotherapeutic agents.