Packaging Attributes and Consumer Patronage of Cosmetics in Calabar Metropolis, Cross River State

Ebitu, Ezekiel Tom; Etuk, Samuel G.; Ofem, Joy Ekoi; Olom, Patricia Akwaya

doi:10.32996/jbms.2021.3.1.4

Cited by 7 publications

(10 citation statements)

References 2 publications

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“…To begin with, it was observed that most relevant studies by Nigerian researchers on marketing ethics centered on business ethics in the service sector (Ebitu & Beredugo, 2015); manufacturing sector (Ango, 2018); and SMEs (Agwor & Osho, 2017). This entails that the main focus of this researchethical marketing practiceshas therefore not attracted sufficient scrutiny from Nigerian researchers especially in the context of petrol stations.…”

Section: Problem Statementmentioning

confidence: 99%

Ethical Marketing Practices and Customer Loyalty Towards Petrol Stations in Calabar Metropolis

S. E.,

J. U.,

J. E.

et al. 2024

African Journal of Environment and Natural Science Research

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This study examined ethical marketing practices and customer loyalty towards petrol stations. It specifically sought to unravel the relationship between marketing transparency, quality assurance, environmental responsibility and customer loyalty towards petrol stations. To that end, the study adopted cross-sectional survey research design. This enabled the collection of primary data from 168 motorists in Calabar Metropolis using a structured questionnaire. The data obtained were descriptively analyzed, while the hypotheses of the study were tested using Pearson’s product moment correlation method. The findings of the study revealed that marketing transparency, quality assurance and environmental responsibility had significant positive relationships with customer loyalty towards petrol stations in Calabar Metropolis. On the basis of these findings, we recommended that petrol stations should adopt transparent marketing, maintain honesty in advertisements, ensure trustworthy employees, prevent deceptive pricing, guarantee accurate dispensing pumps, implement quality assurance measures for safety and durability, and exhibit a consistent commitment to environmental sustainability to foster positive perception and encourage repeat customer patronage. From the limitations of the present study, we offered potential suggestions to guide future research efforts.

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Section: Problem Statementmentioning

confidence: 99%

Ethical Marketing Practices and Customer Loyalty Towards Petrol Stations in Calabar Metropolis

S. E.,

J. U.,

J. E.

et al. 2024

African Journal of Environment and Natural Science Research

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“…This can be attributed to the abstract nature of these virtues, which can only be discerned or observed over a period of time. Additionally, the level of adherence to the established code of ethics was evaluated (Ebitu and Baradugo, 2015). Effective performance of the service industry was dependent on the code of ethics and that the compliance level of the established code of ethics for service industry was high.…”

Section: Literature Review Job Ethics and Service Deliverymentioning

confidence: 99%

Job Ethics and Service Delivery of Health Information Management Professionals in Teaching Hospitals, Ondo State, Nigeria

Ajenifuja,

Tunmibi

2024

Int. J. Res. Publ. Rev.

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The delivery of effective and efficient service within health institutions is complicated by unethical behaviour of healthcare staff. The need to provide satisfactory services demand compliance to job ethics and mutual understanding between healthcare providers. As such, this research investigate job ethics and service delivery of health information management professionals in University of Medical Sciences Hospitals in Ondo State. Descriptive survey research design, and structured questionnaire was adopted as the instrument for data collection. The study population consist of 114 HIM Professionals from two teaching hospitals in Ondo state, Nigeria. The quantitative data collected was analysed using descriptive statistics. Mean for service delivery showed a high extent of service delivery (mean=3.44).Job ethics scale has a mean of 3.50, Job ethics was found as a significant positive predictor of service delivery. The changes in the service delivery of HIM professionals as a result of job ethics is 37%. The study concluded that recognizing the significance of job ethics is crucial for HIM professionals aiming to provide exceptional service delivery. The research recommends that health administrators and directors should have a policy and circular stating that only licensed and certified HIM experts who understand their work ethics should be hired for maximum productivity and efficient service delivery.

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“…Business ethics is an avenue of action that ensures that the interests of everybody are respected, if not maximized [24]. The concept of ethics simply deals with how decisions affect other people and organization [25], so ethical procurement practices have the potential to mediate the negative effects of conflict of interest factors on procurement of construction and infrastructural projects [26].…”

Section: Business Ethics and Ethical Practicesmentioning

confidence: 99%

The need for maintaining ethical practices in public procurement: An investigation into the audit reports on the account of the government of Sierra Leone (2018 – 2022)

Shekou Ansumana Nuni,

Ansumana Feika

2023

GSC Adv. Res. Rev.

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Ethics is crucial for the success of every organization, including those in the public sector. Procurement activities bridge the gap between government funds and the utilization of these funds. This demands the efficient and effective utilization of these funds. On this ground, this study unveiled and established the need for maintaining ethical practices in public procurement. Specifically, the study probed into the Auditor-General's reports on the Accounts of the Government of Sierra Leone from 2018 to 2022. Secondary data were collected from these reports and were statistically analyzed using Microsoft Excel and SPSS v26. Data were presented in the form of tables and graphs. The study found the various procurement irregularities that occurred from 2017 to 2021; the most common procurement irregularities were non-submission of procurement documents, followed by irregularities in the bidding process; each of the procurement irregularities has a probability of occurring again in the mere future. The study also showed a positive significant relationship between the occurrence of procurement irregularities and the number of institutions involved. Hence, the study concluded that the need for maintaining ethical practices in public procurement is called for, giving rise to the number of procurement irregularities across public institutions in Sierra Leone and the probability of future occurrence.

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Packaging Attributes and Consumer Patronage of Cosmetics in Calabar Metropolis, Cross River State

Cited by 7 publications

References 2 publications

Ethical Marketing Practices and Customer Loyalty Towards Petrol Stations in Calabar Metropolis

Ethical Marketing Practices and Customer Loyalty Towards Petrol Stations in Calabar Metropolis

Job Ethics and Service Delivery of Health Information Management Professionals in Teaching Hospitals, Ondo State, Nigeria

The need for maintaining ethical practices in public procurement: An investigation into the audit reports on the account of the government of Sierra Leone (2018 – 2022)

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