PAKSERV – measuring higher education service quality in a collectivist cultural context

Kashif, Muhammad; Ramayah, T.; Sarifuddin, Syamsulang

doi:10.1080/14783363.2014.976939

Cited by 39 publications

(30 citation statements)

References 43 publications

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“…Educational service that is produced and used by faculty and students in the classroom is an integral part of universities' service quality. This indicates the significance of physical facilities, administrative services, and general university environment in satisfying edu-tourists (Kashif, Ramayah, & Sarifuddin, 2016).…”

Section: Service Quality In Universitymentioning

confidence: 87%

A conceptual model development of the impact of higher education service quality in guaranteeing edu‐tourists' satisfaction and behavioral intentions

Rahimizhian

Avcı

Eluwole

2020

Journal of Public Affairs

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This conceptual study proposed that university service quality is of significant influence in guaranteeing education tourist's (edu‐tourist) satisfaction, recommendation intention, and repurchase intention. The study considers the universities as tourism markets that attract edu‐tourists and put forward that the level of service quality provided by institutions can influence on the satisfaction of edu‐tourist and their post‐behavioral intention in an educational tourism context. This paper analyzed several previous studies and discussed service quality factors affecting edu‐tourist's satisfaction and behavioral intentions using various databases such as social sciences and psychology. The theoretical framework of the means‐end approach was used to evaluate service quality dimensions. The findings revealed the most significant factors affecting edu‐tourist's perception of service quality, satisfaction, and behavioral intentions. Overall, the campus facilities perceived to be the most prominent factor in satisfying edu‐tourists. Recommendations for future research relating the crucial determinants of service quality in influencing consumers' behavior are discussed.

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Section: Service Quality In Universitymentioning

confidence: 87%

A conceptual model development of the impact of higher education service quality in guaranteeing edu‐tourists' satisfaction and behavioral intentions

Rahimizhian

Avcı

Eluwole

2020

Journal of Public Affairs

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“…. The scale is now useful measure of service quality in fast food sector as well along side healthcare , higher education services (Kashif et al, 2014b); , and banking . and fast food.…”

Section: Discussionmentioning

confidence: 99%

I’m loving it but hating US

Kashif

Awang

Walsh

et al. 2015

British Food Journal

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2015),"I'm loving it but hating US: understanding consumer emotions and perceived service quality of US fast food brands", British Food Journal, Vol. 117 Iss 9 pp. -Permanent link to this document: http://dx.(2015),"Dish composition: children's mental representation and expected liking", British Food Journal, Vol. 117 Iss 9 pp. -Access to this document was granted through an Emerald subscription provided by emerald-srm:463575 [] For AuthorsIf you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.comEmerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of more than 290 journals and over 2,350 books and book series volumes, as well as providing an extensive range of online products and additional customer resources and services.Emerald is both COUNTER 4 and TRANSFER compliant. The organization is a partner of the Committee on Publication Ethics (COPE) and also works with Portico and the LOCKSS initiative for digital archive preservation. really willing to pay more for a favorable country image? A study of country-of-origin effects on willingness to pay". recovery in the airline industry: a cross-cultural comparison of the attitudes and behaviours of British and Italian front-line personnel". AbstractPurpose: The studies which connect frame international global marketing emotions with perceived service quality are scarce. Current study fills this knowledge gap and takes into account by taking into account the consumers' perceived animosity, religiosity, and ethnocentrism to connect these with report perceived service quality and purchase intentions of s of US based fast-food brand chains currently operating in Pakistan. Methodology:We collected data by means of a self-administered questionnaire, distributed among 500 consumers, randomly selected, patronized the four US fast-food brands namely McDonalds, KFC, Pizza Hut and Subway in the city of Lahore in Pakistan. The data is analyzed by employing Structural Equation Modelling (SEM) based on AMOS 21.0 software. Findings:Results of this study reveal that religiosity and ethnocentrism among Pakistani fast food consumers are low and do not influence the decision to purchase fast food brands. in Pakistan. However, consumer these emotions influence perceived service quality perceptionsultimately leading to which influences purchase intentions. among consumers. Originality:The study generally adds to marketing and specifically to international food service marketing knowledge by eliciting the role of religiosity, animosity, and ethnocentrism to delineate service quality and purchase intentions. Furthermore, the study contributes to external validity of PAKSERV scale and the context of Pakistan -a collectivist Muslim country are also the uniq...

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“…Numerous authors have come to varying results not only in terms of the number and structure of the dimensions identified by the individual studies, but also regarding the importance students attach to individual dimensions / attributes. The results show that the factors perceived as the most important for student satisfaction vary across institutions and subject-fields (Wiers-Jenssen et al, 2002) and that the national culture plays its role too (Randheer, 2015;Kashif et al, 2016).…”

Section: Introductionmentioning

confidence: 95%

Criteria of Satisfaction with Universities from the Perspective of Czech Students: A Qualitative Research Study

Lukášová

Kucharova

2019

Acta Univ. Agric. Silvic. Mendelianae Brun.

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The environment in which current universities operate is globalized and highly competitive, both nationally and internationally. To succeed in this environment, the issue of student satisfaction as a factor that determines the loyalty of students and is also an important indicator of the quality of a university is of prime interest to universities. Research interests of researchers who deal with university management then focus on identifying students’ expectations and criteria of their satisfaction with universities. The objective of the research presented in the article was to identify the criteria of satisfaction with universities from the perspective of Czech students of economy‑oriented study programs. Using the qualitative research methods, the following general categories of student satisfaction criteria were identified: academic quality, organization of teaching and the attitude of the study department, organizational climate, facilities and equipment of a faculty, library services, catering services, and faculty reputation. The identified categories and their corresponding attributes can serve as the basis for practical reflection on improving the quality of services provided by universities as well as the basis for developing a tool to measure student satisfaction.

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PAKSERV – measuring higher education service quality in a collectivist cultural context

Cited by 39 publications

References 43 publications

A conceptual model development of the impact of higher education service quality in guaranteeing edu‐tourists' satisfaction and behavioral intentions

A conceptual model development of the impact of higher education service quality in guaranteeing edu‐tourists' satisfaction and behavioral intentions

I’m loving it but hating US

Criteria of Satisfaction with Universities from the Perspective of Czech Students: A Qualitative Research Study

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