We aimed to solicit the perspectives of African Americans with hypertension and their family members on the desired features of a behavioral hypertension self‐management intervention. Using a community‐based participatory approach to intervention design, we conducted four dyadic focus groups, including African American community members with hypertension (n = 23) and their family members (n = 23), recruited from African American‐serving Christian churches in a large, southern metropolitan area. We used open‐ended questions to elicit participants' perspectives regarding program features they would recommend, intervention delivery, and barriers necessary to address. Our grounded theory analysis identified themes reflecting participants' recommendations for hypertension self‐management interventions to enhance health literacy and provide communication training via an accessible, population‐tailored, family‐based approach, which they believed has the potential to create family‐level impact on health across generations. Participants also recommended intervention researchers engage in advocacy (i.e., via physician education and policy change) as part of a broader impact on structural inequities driving worse hypertension and health outcomes for African Americans. The perceptions and recommendations of African Americans with a lived experience of hypertension, as well as their family members, aid in shaping acceptable and efficacious behavioral interventions aiming to promote hypertension self‐management behavior while leveraging the unique power of family relationships to create sustained behavior change.