Participation and Demonstration Effects: ‘Couch Potatoes to Runner Beans'?

Dawson, Peter

doi:10.4135/9781526470447.n40

Cited by 3 publications

(3 citation statements)

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“…The results show, for the total of the sports analysed, that there is an increase in terms of frequency of participation, with a total of 336,000 individuals who have increased their frequency, while there was not a significant increase in the number of low-frequency participants of these sports. This is supported by previous studies that argued that the Olympic Games are more likely to boost sport participation frequency and re-engagement of lapsed participants in regular participation, than to increase the number of new sport participants with low frequency [ 7 , 8 , 9 , 22 , 30 , 31 , 44 ].…”

Section: Discussionsupporting

confidence: 76%

“…Recently, Kokolakakis et al (2019) have showed an increase in the percentage of the population that participated at least three times a week in the year immediately after the Games [ 22 ]. This result corroborates previous arguments about the legacy being less relevant to new participants than to existing participants who as a result increase their participation [ 8 , 30 ].…”

Section: Introductionsupporting

confidence: 90%

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Sport Promotion through Sport Mega-Events. An Analysis for Types of Olympic Sports in London 2012

Kokolakakis

Lera‐López

2020

IJERPH

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A substantial amount of attention has been devoted towards the potential sport legacy of the Olympic Games. In spite of the increasing academic interest in this topic, there is a knowledge gap as far as sport legacy is concerned by types of different sports. The authors bridge this gap by analysing the evolution of 43 different Olympic/Paralympic sport modalities in the two-year period after the London 2012 Olympics. By using data from the Active People Survey with a sample of 165,000 people annually, and considering some demographic variables and the effect of the economic environment, the paper aims to test the existence of a sport legacy. We have applied time series analysis and ARIMA models for controlling for economic influence and seasonal adjustment and for making comparisons among participation rates. The results show, for the total of the sports analysed, that there were 336,000 individuals who increased their frequency of participation, while there was no significant increase in the number of new participants in these sports. When we develop the analysis for types of sports, London 2012 is positively associated not only with the frequency of participation in some types of sport but also with an increase in the number of new sport participants. Gender and age differences are also detected. The results show the differences of sport legacy by type of sports. Moreover, this research has elucidated an important unrecognised aspect of the effect of the Olympic Games and perhaps major events: that they can become a major policy tool for reversing sporting inequalities.

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Section: Discussionsupporting

confidence: 76%

Section: Introductionsupporting

confidence: 90%

Sport Promotion through Sport Mega-Events. An Analysis for Types of Olympic Sports in London 2012

Kokolakakis

Lera‐López

2020

IJERPH

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“…Evidence of this notion is found in Kokolakakis et al (2019) where the most significant changes in participation around the London Olympic Games were associated with participants already participating in sport intensively. Dawson (2019) also provides a review of the trickle-down effect and, like , argues that it is likely to be valid only in terms of increasing the frequency of participation of existing participants and also in 'typically less active individuals' such as females and ethnic minorities. The idea that particular sections of the population are more inclined to experience the trickle-down effect is also supported by Frawley and Cush (2011) who showed that club registrations of adults and juniors in Australia, following the 2003 Rugby World Cup, increased by 5% and 20% respectively.…”

Section: Theoretical Framework and Literature Reviewmentioning

confidence: 99%

Membership of English sport clubs: A dynamic panel data analysis of the trickle-down effect

García

Kokolakakis

Shibli

et al. 2021

International Journal of Sport Policy and Politics

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Investments in elite sport and major sporting events are often justified in sport policy by various rationales, one of which is a 'trickle-down' effect whereby successful athletes have a positive impact on general sport participation rates. This effect is likely to be greater when hosting events, as home advantage can contribute to sporting success. The purpose of this research is to explore the possibility of a trickle-down effect on sports club membership in the United Kingdom in the context of the 2012 London Olympic Games. Secondary data were collected on sports club membership levels in 33 sports, over a ten-year period, from 2007-2016 (n = 330). Sporting success was measured by the number of gold medals won in international competitions, the number of major sport events hosted in the UK, and the results of the BBC's Sports Personality of the Year award (SPOTY). The outcomes of a dynamic panel regression analysis show a causal relationship between the trickle-down effect and sports club membership over a four-year period.

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Does local sporting success affect sport participation? An examination of Danish professional soccer's effect on club membership

Storm

Holum

2020

European Sport Management Quarterly

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Participation and Demonstration Effects: ‘Couch Potatoes to Runner Beans'?

Cited by 3 publications

References 0 publications

Sport Promotion through Sport Mega-Events. An Analysis for Types of Olympic Sports in London 2012

Sport Promotion through Sport Mega-Events. An Analysis for Types of Olympic Sports in London 2012

Membership of English sport clubs: A dynamic panel data analysis of the trickle-down effect

Does local sporting success affect sport participation? An examination of Danish professional soccer's effect on club membership

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