“…Additionally, the increasing financialisation/marketisation of the HE sector has resulted in shifting the focus of HEIs from delivering on their original long-term social transformation and civic responsibilities mandate (Hurt, 2012) (e.g., reducing gender pay/disability/gender/age/BAME employment gap/student dropout rate and widening access and participation for students from poor and disadvantaged backgrounds) towards pursuing short-term reputational performance targets in order to generate income (Taberner, 2018) (e.g., enhancing national/international reputation) (Geiger, 2004). The financialisation/marketisation of HE sector has, therefore, appeared to have encouraged VCs to inherently focus on achieving short-term observable (metric driven) performance targets (Walker et al, 2019), and this, arguably and similar to large public corporations, the successful management of such complex institutions require equally highly talented and experienced senior management teams, who will need to be sufficiently remunerated if they are to perform at their best (Boden and Rowlands, 2020). However, and due to the increasing competition and financialisation/marketisation in the UK HE sector, it has been argued that VCs are more likely to focus on meeting short-term performance targets, since such targets are less costly and quicker to achieve, in order to justify their often relatively high pay (Walker et al, 2019).…”