Providing pedestrians and other vulnerable road users with a clear indication about a fully autonomous vehicle status and intentions is crucial to make them coexist. In the last few years, a variety of external interfaces have been proposed, leveraging different paradigms and technologies including vehicle-mounted devices (like LED panels), shortrange on-road projections, and road infrastructure interfaces (e.g., special asphalts with embedded displays). These designs were experimented in different settings, using mockups, specially prepared vehicles, or virtual environments, with heterogeneous evaluation metrics. Promising interfaces based on Augmented Reality (AR) have been proposed too, but their usability and effectiveness have not been tested yet. This paper aims to complement such body of literature by presenting a comparison of stateof-the-art interfaces and new designs under common conditions. To this aim, an immersive Virtual Reality-based simulation was developed, recreating a well-known scenario represented by pedestrians crossing in urban environments under non-regulated conditions. A user study was then performed to investigate the various dimensions of vehicle-to-pedestrian interaction leveraging objective and subjective metrics. Even though no interface clearly stood out over all the considered dimensions, one of the AR designs achieved state-of-the-art results in terms of safety and trust, at the cost of higher cognitive effort and lower intuitiveness compared to LED panels showing anthropomorphic features. Together with rankings on the various dimensions, indications about advantages and drawbacks of the various alternatives that emerged from this study could provide important information for next developments in the field. Index Terms-Fully autonomous vehicles, human-machine interaction, virtual reality, augmented reality, vehicle-to-pedestrian communication, pedestrian crossing. I. INTRODUCTION A DVANCEMENTS in the field of automation are continuous, and promise to revolutionize most of everyone's activities. Autonomous vehicles, in particular, will play a key role in this ongoing revolution. While in the early 2010's autonomous vehicles were still regarded as visionary by almost all car manufacturers, today this sector has changed into a