Shared space has become a popular urban planning approach that reduces the segregation between pedestrians and vehicles, aiming to increase quality and accessibility of different road users. This study utilized both quantitative and qualitative data collected via a Virtual Reality (VR) experiment to investigate pedestrian road-crossing behavior in front of AV in a shared space. In the VR experiment, pedestrians attempt to cross the road in a shared space under different conditions, including the presence of another pedestrian, different external Human Machine Interface (eHMI) signs, different AV driving styles, and different road conditions. To achieve this, we employed an innovative VR setup that enabled two pedestrians to interact in real-time with physical movements within an immersive VR environment. By analyzing the collected data, we evaluate pedestrian road-crossing behavior using six key behavioral metrics (e.g., crossing initiation time, time before crossing, time to cross, gazing time, crossing speed, and crossing distance) and assess the user experience with the VR setup using questionnaire responses. Overall, we found that the presence of multiple pedestrians had significant impact on pedestrian movement dynamics during road crossing. Moreover, we found that the relative standing position had a significant impact on the distant pedestrians in terms of their time before crossing and vehicle-gazing behavior. While previous studies have predominantly focused on the interaction of an AV with a single pedestrian, this study takes an important step forward in terms of theory, methods, and relevance by considering the interaction between multiple pedestrians and AVs. The findings from the study establish a basis for further exploration of pedestrian-AV interaction in shared space.