Pelatihan Google Bisnisku Dalam Rangka Pemetaan Digital Ukm di Desa Wangunharja

Awangga, Rolly Maulana; Sumarna, Dani Leonidas; Hilman, Tamadara; Kariem, Muchamad Innal; Ardi, Muhammad Wahyu

doi:10.36618/merpati.v1i2.887

Cited by 2 publications

(2 citation statements)

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“…Adapun kegunaan Google Bisnisku yaitu untuk memberikan informasi tentang UMKM, seperti nama usaha, alamat usaha, nomor telepon usaha, alamat email, jam operasional, website usaha, foto kantor, hingga review konsumen (Awangga et al, 2020).…”

Section: Pelatihan Google Bisniskuunclassified

Peningkatan Produksi dan Pemasaran Online Bunga Kering Rayung Gambas

Budiyanto

Widodo

2022

bdr

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Bluluk Gallery is one of the MSMEs engaged in the dried flower craft business initiated in 2006 after the Yogyakarta earthquake, located in Ngabean Hamlet, RT 03, Triharjo Village, Pandak District, Bantul Regency. This program is based on the condition of the Bluluk Gallery SMEs, which are still having production and marketing constraints due to the COVID-19 pandemic. This program aims to improve the production and marketing performance of the Bluluk Gallery SMEs' dried flower products. The program implementation was through socialization, training, and direct practice using the media. The results showed that the knowledge and skills of the Bluluk Gallery MSME managers have increased, which are implemented in the form of business management, production management, and online product marketing through digital marketing optimization.

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Section: Pelatihan Google Bisniskuunclassified

Peningkatan Produksi dan Pemasaran Online Bunga Kering Rayung Gambas

Budiyanto

Widodo

2022

bdr

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“…Research on the ability of Google My Business to increase business has been carried out by previous researchers as explained below. Research by Awangga et al (2020) provides results that using Google My Business can enrich mapping in Wangunharja village. The application of Google My Business for SME businesses in Wangunharja village is to enrich the MSME business location mapping model, so that SME businesses started or built by Wangunharja village residents can be found and easily accessed by optimizing the Google Maps feature.…”

Section: Introductionmentioning

confidence: 99%

Application of Google My Business to Increase the Number of Customers

Riki,

Nurlenawatii,

Angela

2024

JIMKES

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The aim of this research is to find out the level of use of Google My Business in increasing the number of customers at the RJK Motor Karawang car repair shop. Based on research results, it shows that the level of use of Google My Business in increasing the number of sales customers before the Covid 19 pandemic was said to be very good. Promotion is also an element that needs to be considered. The success of a promotional activity carried out by a company is greatly influenced by promotional mix variables. Selection of appropriate, efficient and effective promotional mix variables is the main key to a company's promotional activities. The promotional mix carried out at the RJK Motor Karawang car repair shop is personal selling. Meanwhile, personal selling involves seeking orders from government and private agencies. So there is a positive relationship between promotional activities carried out and the value of sales of services obtained. The higher the value used, the higher the sales value obtained. Because there is a strong relationship between promotional costs and sales value, the RJK Motor Karawang car repair shop should create attractive promotional activities and increase its promotional activities. The research results show that the use of Google My Business in increasing the number of consumers has a high willingness to create increased promotions also makes the company better.

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Pelatihan Google Bisnisku Dalam Rangka Pemetaan Digital Ukm di Desa Wangunharja

Cited by 2 publications

References 0 publications

Peningkatan Produksi dan Pemasaran Online Bunga Kering Rayung Gambas

Peningkatan Produksi dan Pemasaran Online Bunga Kering Rayung Gambas

Application of Google My Business to Increase the Number of Customers

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