2022
DOI: 10.29313/mediator.v15i1.9518
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Pemetaan Kinerja Public Relations Perguruan Tinggi Swasta Melalui Media Sosial Di Masa Pandemi Covid-19

Abstract: Public relations practitioners from private universities have a strategic role in formulating and implementing creative and innovative communication programs through the use of technology and new media, especially in the time of the Covid-19 pandemic like today. This study aims to map the performance of private-public relations practitioners in optimizing the role of social media to overcome problems that arise due to the pandemic, such as the absence of direct promotion and communication to prospective studen… Show more

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