Pengaruh Bagi Hasil, Kelompok Acuan, Kepercayaan Dan Budaya Terhadap Minat Menjadi Nasabah Bank Syariah

Abstract

This research aims to determine whether profit sharing, reference groups, beliefs and culture have a significant influence on the interest in being a customer of Islamic banks partially or simultaneously. A total of 95 questionnaires were returned with complete and processed conditions. By using multiple regression techniques, the results of the study show that profit sharing and reference groups do not affect the interest in becoming a customer of Islamic banks. Trust has a positive influence on the interest in becoming a customer of Islamic banks. The higher the level of trust in the bank, the higher the customer will invest funds in the bank. In addition, the culture has a positive influence on the interest of being a customer of Islamic banks, the stronger a person's culture, the interest in becoming a customer of Islamic banks will increase..

The Effect of Religiusity, Profit and Loss Sharing, and Promotion on Consumer Intention to Financing in Islamic Bank toward Trust as an Intervening Variable

“…In Mursalina's research (2017), it is stated that the perception of profit-sharing affects intention. However, things are different in Andriani and Halmawati's (2019) research. They argue that profitsharing does not affect Islamic banks.…”

Pengaruh Kualitas Produk, Kualitas Pelayanan Dan Kepercayaan Terhadap Minat Menabung Nasabah Pt Bank Mandiri (Persero) TBK KCP Kendal Boja

“…6 Kepercayaan merupakan suatu hal yang mutlak yang perlu dimiliki oleh suatu penyedia jasa (Annilda, Sumarwan, & Nugrahani, 2018). Penyedia jasa perbankan perlu untuk lebih menekankan pada pembentukan kepercayaan nasabah kepada penyedia, yang dalam hal ini adalah lembaga perbankan sehingga membuat nasabah merasa diperhatikan oleh perusahaan perbankan dan memiliki minat untuk menabung di perusahaan perbankan tersebut (Andriani & Halmawati, 2019). Hasil penelitian (Annilda et al, 2018) dan (Andriani & Halmawati, 2019) menyatakan bahwa kepercayaan berpengaruh positif terhadap minat masyarakat untuk menabung di bank.…”

“…Penyedia jasa perbankan perlu untuk lebih menekankan pada pembentukan kepercayaan nasabah kepada penyedia, yang dalam hal ini adalah lembaga perbankan sehingga membuat nasabah merasa diperhatikan oleh perusahaan perbankan dan memiliki minat untuk menabung di perusahaan perbankan tersebut (Andriani & Halmawati, 2019). Hasil penelitian (Annilda et al, 2018) dan (Andriani & Halmawati, 2019) menyatakan bahwa kepercayaan berpengaruh positif terhadap minat masyarakat untuk menabung di bank. Namun hasil penelitian (Aziz & Hendrastyo, 2020) menyatakan bahwa kepercayaan tidak berpengaruh terhadap minat nasabah untuk menabung di bank.…”

The Influence of Brand Trust and Religiosity on The Mudharabah Deposit Product Selection Decision

“…Brand trust must be maintained for banks in building a sense of comfort to their customers (Mujaddid & Nugroho, 2019). Banks will continue to strive to provide the best for their customers with ISSN : P 2720-9938 E 2721-5202 the aim that there will be no complaints resulting from products or services that are not as expected (Andriani & Halmawati, 2019). Customer trust in a banking product or service has an impact on the decision to choose various other products in banking (Tamindael & Ruslim, 2021).…”