Hexasubstituted C3 -symmetric benzenes with three oligophenylenevinylene (OPV) arms and three pyridyl or phenyl substituents are shape-persistent star mesogens that are sterically crowded in the center. Such molecular structures possess large void spaces between their arms, which have to be filled in condensed phases. For the neat materials, this is accomplished by an exceptional formation of dimers and short-range helical packing in columnar mesophases. The mesophase is thermodynamically stable for the pyridyl compound. Only this derivative forms filled star-shaped supermesogens in the presence of various carboxylic acids. The latter do not arrange as dimers, but as monomers along the columnar stacks. In this liquid crystal (LC) phase, the guests are completely enclosed by the hosts. Therefore, the host can be regarded as a new LC endoreceptor, which allows the design of columnar functional structures in the future.