“…Previous research has looked at a number of variables that affect firm value, including the relationship between company characteristics (Firmansyah, Nauval Muhammad, et al, 2021), the effect of earnings management (Nurhanimah et al, 2019), Sales Growth (Theresia & Hariyanti, 2023) and (Aisyah Margie & Melinda, 2024), tax avoidance (Andri Wijaya et al, 2020;Firmansyah, Nauval Muhammad, et al, 2021;Firmansyah & Ardiansyah, 2020), firm size (Hakim & Aris, 2023;Natalie & Lisiantara, 2022), application of green accounting (Aisyah Margie & Melinda, 2024;Kumala & Priantilianingtiasari, 2024;Salsabila & Widiatmoko, 2022), environmental performance (Goldie Kelly & Deliza Henny, 2023), profitability (Andri Wijaya et al, 2020;Ritonga & Zurriah, 2023), environmental performance (Goldie Kelly & Deliza Henny, 2023), and profitability (Andri Wijaya et al, 2020;Ritonga & Zurriah, 2023), leverage (Eric & Huda, 2022;Jufrizen & Fatin, 2020;Sunreni et al, 2023), the effect of marketing activities (Muhammad Hidayat, 2022), company liquidity (Gultom et al, 2013), Capital Structure (Susilowati et al, 2019), CEO share ownership (Yosepha Tarigan et al, 2022), CSR variables (Kumala & Priantilianingtiasari, 2024).…”