(Perceived) interactivity

Gonzales, Amy L.; Finley, Thomas; Duncan, Stuart

doi:10.1145/1518701.1518767

Cited by 11 publications

(2 citation statements)

References 16 publications

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“…Research from [41] shows that the interactivity students feel towards the environment is a positive antecedent of perceived environmental enjoyment. Userperceived interactivity is one of the main solutions to increase perceived enjoyment [42]. [13] found a positive relationship between high levels of interactivity and visual-spatial cues and increased perceived informativeness and perceived enjoyment.…”

Section: Hypothesis Developmentmentioning

confidence: 99%

An Investigation of Live Stream Shopping Via TikTok: The Role of Perceived Enjoyment in Impulsive Buying

Dwitya,

Hartono

2023

JEMT

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Live streaming can effectively attract consumers' attention because it can display products with dynamic images, and has good content creativity and interaction, good product display, high consumption involvement experience, and value congruence between consumers and live streamers, having a positive impact on increasing intent buy consumers. Objective: This research aims to compile the impact of environmental factors on consumers' psychological situations when shopping live streaming. Then develop a model to understand impulse buying. Study Design: This research uses a quantitative research approach. Place and Duration of Study: This research was conducted in Indonesia with a duration of time from May to June 2023. Methodology: This research uses quantitative methods with purposive sampling techniques. The criteria for selected respondents were Indonesian citizens aged 17-25 years who had made a purchase transaction on live streaming shopping at least once. The number of respondents used in this research reached 210 people. The data analysis method uses PLS-SEM and is processed using the SmartPLS application. This study has five variables: convenience, interactivity, playfulness, perceived enjoyment, and impulse buying. Results: The results of this study indicate that the three factors of convenience, interactivity, and playfulness have a positive and significant influence on the perception of enjoyment. Apart from that, perceived enjoyment also has a positive influence on consumers' impulse purchases.

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Section: Hypothesis Developmentmentioning

confidence: 99%

An Investigation of Live Stream Shopping Via TikTok: The Role of Perceived Enjoyment in Impulsive Buying

Dwitya,

Hartono

2023

JEMT

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“…On the one hand, there are proactive interactions in which the system actively provides the user with information based on indirect requests [43]. Examples of such systems are virtual guides [21], showing or hiding context based on the distance to a screen in a shopping centre [46] and interactive art expositions [15]. The type of interaction on which we focus in this chapter is direct and explicit interaction: the user gives commands explicitly to the interface [4].…”

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confidence: 99%

Gestures in an Intelligent User Interface

Fikkert¹,

Vet²,

Nijholt³

2010

Multimedia Interaction and Intelligent User Interfaces

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In this chapter we investigated which hand gestures are intuitive to control a large display multimedia interface from a user's perspective. Over the course of two sequential user evaluations, we defined a simple gesture set that allows users to fully control a large display multimedia interface, intuitively. First, we evaluated numerous gesture possibilities for a set of commands that can be issued to the interface. These gestures were selected from literature, science fiction movies, and a previous exploratory study. Second, we implemented a working prototype with which the users could interact with both hands and the preferred hand gestures with 2D and 3D visualizations of biochemical structures. We found that the gestures are influenced to significant extent by the fast paced developments in multimedia interfaces such as the Apple iPhone and the Nintendo Wii and to no lesser degree by decades of experience with the more traditional WIMP-based interfaces. Two Sides of the Same CoinIntelligence and intuitiveness are two sides of the same coin in multimedia interfaces. Computational intelligence is required to analyze human behavior. When the behavior comes natural to the user, it makes the interface self-explanatory for the users. These multimedia interfaces are found in ambient intelligent environments. The inhabitants of these environments are surrounded by a wide variety of sensors that look at these people [9, Chap. 2]. The combined sensor data is analyzed by com-W. Fikkert ( ) • P. van der Vet • A.

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The role of digital interactive technology in cultural heritage learning: Evaluating a mid‐air gesture‐based interactive media of Ruihetu

Luo

Wang

2022

Computer Animation & Virtual

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In this study, we investigate the role of mid-air gesture-based interaction technologies in cultural heritage learning. In an experiment, a mid-air gesture-based interactive media for Chinese Song Dynasty traditional painting-Ruihetu was developed and validated. Participants tested three experimental conditions: video learning only; interactive experience first, then video learning; and video learning first, then interactive experience. According to the research results, the outcomes of participants' learning of this cultural heritage differed significantly across all three experimental conditions. This study's findings offer insights into cultural learning of Chinese traditional painting in museums using mid-air gesture-based technology, specifically that video learning exhibits should be combined with and preceded by multimedia interactive exhibits for improved memory and understanding.

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(Perceived) interactivity

Cited by 11 publications

References 16 publications

An Investigation of Live Stream Shopping Via TikTok: The Role of Perceived Enjoyment in Impulsive Buying

An Investigation of Live Stream Shopping Via TikTok: The Role of Perceived Enjoyment in Impulsive Buying

Gestures in an Intelligent User Interface

The role of digital interactive technology in cultural heritage learning: Evaluating a mid‐air gesture‐based interactive media of Ruihetu

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