Perceptions of tourism products

Xu, Jing

doi:10.1016/j.tourman.2009.06.011

Cited by 97 publications

(70 citation statements)

References 22 publications

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“…In terms of marketing thinking, tourism product developers and marketers should be aware of what is normally included in a tourism product -both tangible and intangible elements (Xu, 2009).…”

Section: A Tourism Products (Tangible and Intangible Elements)mentioning

confidence: 99%

Relationships of the Tangible and Intangible Elements of Tourism Products with Overall Customer Satisfaction

Albayrak¹,

Caber²,

Aksoy³

2010

IJTEF

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Abstract-Tourism enterprises usually offer both tangible and intangible products to their customers which are complementary each other and perceived as the integral parts of a whole travel experience. Although the tangible and intangible products are dissimilar in characteristics, they can be distinguished by their effects on customer satisfaction or combined for improving customer satisfaction. In this study, hotel products have been categorized by their tangibility and intangibility as well as their influences on customer satisfaction. The sample of the research consisted of the customers of a tour operator from six countries (the Russian Federation, Ukraine, Belarus, Latvia, Tatarstan, and Kazakhstan) whose holiday destination was Antalya, Turkey. Regression analysis results showed that tangible elements of the products were more influential on overall customer satisfaction than intangible elements at the hotels. Only for customers from Latvia, intangible elements of the hotel were more influential on overall satisfaction. This study showed that customer perceptions about the tangible and intangible elements of the tourism products may be varied according to nationalities, although tourism products usually combine both elements.

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Section: A Tourism Products (Tangible and Intangible Elements)mentioning

confidence: 99%

Relationships of the Tangible and Intangible Elements of Tourism Products with Overall Customer Satisfaction

Albayrak¹,

Caber²,

Aksoy³

2010

IJTEF

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show abstract

“…It can be said that these components, that are fundamental elements in a tourism destination, are to incorporate tourism products which are capable of meeting tourists' demands and to create memorable experiences for tourists (Xu, 2010).…”

Section: Tourism Destinationmentioning

confidence: 99%

“…In conclusion, entertainment activities are tourism products which are developed to meet the needs of and make a memorable experience for tourists (Xu, 2010). In terms of tourism marketing, planners or marketers should not only focus on core products as entertainment but also consider supporting activities which can more broadly communicate the entertainment offered to tourists.…”

Section: Entertainment Industrymentioning

confidence: 99%

“…They defined tourism destination as a collection of experiences which are ready to deliver, to meet tourists' demands and to create memorable experiences for tourists (Xu, 2010). On the other hand, tourists formulate images of alternative destinations, so image also emerges as a critical element in the destination choice process (Um and Crompton, 1999).…”

Section: Guidelines For the Management Of Ladyboy Cabaret Show In Phumentioning

confidence: 99%

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Overview of Entertainment Management of Tourism Destinations: A Case Study of the Ladyboy Cabaret Show market in Phuket, Thailand

Maneenetr¹

2014

MJSS

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This article aims to review literatures and previous researches about tourism destinations in the entertainment industry to develop suitable management guidelines for Ladyboy Cabaret Show in Phuket province. In terms of tourism, the Ladyboy Cabaret Show market is widely well-known and prominent and has the potential for a tourism market in Phuket province. It seems that the entertainment industry plays an important role in enhancing tourism in this province. Concerning management, the Ladyboy Cabaret Show market can be divided into three main parts which are, Destination Management Organizations Ladyboy Cabaret Show and tourists. As a tourism destination, the Ladyboy Cabaret Show market should focus on designing an image for Ladyboy Cabaret Show which continually impress and fascinate tourists.

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“…Agrotourism is a tourism product which is developed to meet tourists' needs (Xu, 2010) and offers an integrated experience to consumers (Buhalis, 2000). With regard to tourism development, a key question is what makes a memorable and successful experience for tourists (Xu, 2010).…”

Section: Introductionmentioning

confidence: 99%

Improving the Potential of Agricultural Areas for Development of Agrotourism: A Case Study of Ban Mor Village, Sam Sung District, Khon Kaen province

Maneenetr

Tran²

2014

MJSS

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Perceptions of tourism products

Cited by 97 publications

References 22 publications

Relationships of the Tangible and Intangible Elements of Tourism Products with Overall Customer Satisfaction

Relationships of the Tangible and Intangible Elements of Tourism Products with Overall Customer Satisfaction

Overview of Entertainment Management of Tourism Destinations: A Case Study of the Ladyboy Cabaret Show market in Phuket, Thailand

Improving the Potential of Agricultural Areas for Development of Agrotourism: A Case Study of Ban Mor Village, Sam Sung District, Khon Kaen province

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