“…The basic rationale for conducting LCA at companies is to quantify where the largest environmental impacts occur in their products' life cycles and to see how they can address them through conscious design decisions and collaborations with relevant value chain players (Owsianiak, Bjørn, Laurent, Molin, & Ryberg, 2018). Earlier studies on the uptake of LCA by industries have revealed that companies use LCA to identify environmental hotspots (Frankl & Rubik, 2000), inform and educate consumers and stakeholders (Cooper & Fava, 2006;Frankl & Rubik, 2000), compare existing products with planned alternatives (Frankl & Rubik, 2000), support product development activities (Cooper & Fava, 2006;Frankl & Rubik, 2000), inform and drive strategic decisions, improve the internal monitoring systems, and make robust communication of green attributes to market stakeholders (Testa, Nucci, Tessitore, Iraldo, & Daddi, 2016). A number of challenges faced by companies in the adoption of LCA have also been identified.…”