Objective:The load frequency control is an integral part of the study of power system operation and control and to address the problem, numerous techniques have been proposed. The Most Valuable Player Algorithm (MVPA) is one such algorithm designed to solve any optimization problem in general which in this work is applied to load frequency control for easy implementation and effective results. Method: To tackle the load frequency problem, MVPA algorithm is implemented in MATLAB/Simulink. The results which are obtained from different cases of power system, are compared with those obtained using other established algorithms. The pertinent parameters like peak overshoot and settling times have been compared along with ease of implementation. Findings: The study demonstrates that the implementation of the MVPA algorithm leads to improved frequency regulation, as evidenced by reduced settling time by 10% and peak overshoot by up to 50%. This performance enhancement establishes the superiority of the MVPA algorithm compared to existing techniques. Novelty: This study presents a new approach by applying the Most Valuable Player technique to address the load frequency problem. The results showed that the algorithm exhibits superior performance as compared to other existing techniques used in load frequency control.