“…Rule-governed behavior appears extensively in the behavioral science literature (e.g., Barnes-Holmes et al, 2001; Catania, 1985; Dixon & Hayes, 1998; Hineline & Wanchisen, 1989; Pelaez, 2013; Robertson & Pelaez, 2016, 2018). This article extends a 12-year line of research on intentional systemic change in large, public, metropolitan, research universities (e.g., Robertson, 2019, 2020, 2022; Robertson & Pelaez, 2016, 2018; Robertson et al, 2021). In this article, our model is illustrated by examining Florida International University's Graduation Success Initiative (GSI, 2011–2015), a comprehensive institution-wide set of interventions that dramatically improved on-time undergraduate graduation (16 points in 4 years) and received a national award (Most Visible Progress Award, 2013) from the Association of Public and Land-Grant Universities (APLU) for its efficacious innovations (Robertson & Pelaez, 2016, 2018).…”