During the last two decades, academics, healthcare providers and funders, policy makers and those who access our health services have acknowledged the need to ensure healthcare organizations, systems and practices are evidence-based. Drivers for evidence-based practice quite rightly highlight that implementation of care which is clinically and cost effective could reduce variation in healthcare outcomes, make better use of finite healthcare resources, and support healthcare systems in which clinicians and patients reach shareddecisions about management informed by best evidence.Since Sackett et al.(1) , published their 1996 British Medical Journal commentary in which they presented their definition of evidence-based medicine, reports, papers and guidelines have seemingly reflected clinical decision making and translation of evidence into practice as a linear process -a patient has a health need which they discuss with a healthcare professional (1) . The healthcare professional is aware of an evidence-based intervention, drug or therapy which could meet the health need -the shared-decision is made, the intervention implemented and the health need is met. However, this simplistic view is far from the reality and complexity of our day to day dealings with patients and their families in real-life clinical situations. Furthermore in many areas of health care we struggle to find evidence to support our decision making, as much research output fails to result in worthwhile achievement for its intended users, leading to what has been described as research waste (2) . Those of us who have worked on intervention studies are only too aware that once the active research intervention stops, practice more often than not reverts to what it was before. This could be for a myriad of reasons including poor dissemination of findings, other competing healthcare priorities, or too little resource or motivation to implement and sustain change in practice. In addition, we have little information on whether differences in outcomes of interest which did occur were as intended, or if there were additional, unintended impacts of changing practice. For example in the UK, evidence to restrict routine episiotomy for vaginal birth was implemented following clinical trials which found that routine episiotomy afforded no protective benefit for women's health (3) . Restricting episiotomy was a good thing as we should not implement unnecessary or potentially harmful care. However, an unexpected consequence is that as student midwives in the UK are no longer required to perform episiotomy in their training, they have potentially lost skills and competencies in knowing when episiotomy is indicated and how to perform a correct surgical incision (4) . As a consequence, women may sustain more severe spontaneous perineal trauma which could have been prevented if a correctly performed episiotomy had been used. This is one example from one area of practice but it highlights the complexity of implementation and need for primary and secondary research to i...