At present, there are some problems that need to be solved in crane steel structure design, such as heavy self-weight of finished structure, high production energy consumption, and huge manufacturing costs. In view of this, a lightweight design method that meets the green product design principle is proposed for crane structure. In this method, an improved new swarm intelligence optimization algorithm named the multi-specular reflection algorithm (M-SRA) is proposed. This algorithm combines the specular reflection algorithm (SRA) with the traditional swarm intelligence optimization algorithm, which has higher computational efficiency. After that, M-SRA is applied to crane steel structure optimization. The results show that the improved algorithm has higher global searching ability and computational efficiency than traditional population intelligence optimization algorithms. The research in this paper provides a reliable design method for the green lightweight design of crane steel structure and a reference for the green design of mechanical products.