The adsorption of lithium atoms on rutile TiO 2 (110) single crystals was studied with metastable-induced electron spectroscopy (MIES) and ultraviolet photoelectron spectroscopy (UPS(HeI)) between 130 K and room temperature. Some auxiliary measurements on W(110) required for data interpretation are also reported. At 130 K ionic adsorption at titania prevails up to 0.3 monolayer equivalents (MLE) as judged from the weak Li(2s) emission in MIES for these exposures. The reduction of the Ti 4+ cation is manifested by the growth of an occupied bandgap state in UPS: the alkali s-electron is transferred to a near-surface cation, thereby reducing it to Ti 3+ 3d. The transfer of the s-electron is responsible for the observed work function decrease up to ∼0.5 MLE coverage. From the analysis of the UPS Ti 3+ 3d signal, as well as from the Li(2s) emission, it is concluded that the degree of ionicity of the adsorbed Li decreases from 100% at 0.3 MLE to 40% at 0.7 MLE. Above 0.5 MLE the MIES spectra are dominated by an Li(2s)-induced peak indicating the presence of Li with an at least partially filled 2s orbital. At temperatures above 160 K this peak is almost absent. Excluding Li desorption at these temperatures, we suggest that Li moves into or below the rutile TiO 2 (110) surface above 160 K. Lithium insertion into the surface and intercalation are discussed.