“…1 On the other hand, agrodealers might purposefully under-provide quality (Bold et al, 2017;Ashour et al, 2019). Or they may recommend products that maximize their own profits instead of customer welfare, as has been observed in numerous other sectors (Hubbard, 1998;Inderst and Ottaviani, 2009;Mullainathan, Noeth, and Schoar, 2012;Chen, Gertler, and Yang, 2016;Anagol, Cole, and Sarkar, 2017). These concerns about securing through agrodealers adoption of the right technologies by the right farmers are akin to concerns about the quality of public services provided by the private sector (Hart, Shleifer, and Vishny, 1997).…”