2022
DOI: 10.1016/j.jneb.2022.05.004
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Pilot Intervention Using Food Challenges and Video Technology for Promoting Fruit and Vegetable Consumption

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Cited by 7 publications
(1 citation statement)
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“…Verain et al [82] points to the "one-size-fits-all" approach to consumer behaviour as a potential reason for the ineffectiveness of these campaigns. Other mistakes may include excessive focus on health benefits while omitting other aspects related to their consumption [79,84], e.g., motives for choice (eating more food and vegetables, eating more frequently at home and eating out less frequently) [82,85], sensory appeal, losing weight [86], aesthetic considerations [21], care for the environment [87], and convenience [88]. Talking about these aspects can strengthen the message and boost the campaign's effectiveness.…”
Section: The Idea Of Using Consumer Profiles To Promote Fruit and Veg...mentioning
confidence: 99%
“…Verain et al [82] points to the "one-size-fits-all" approach to consumer behaviour as a potential reason for the ineffectiveness of these campaigns. Other mistakes may include excessive focus on health benefits while omitting other aspects related to their consumption [79,84], e.g., motives for choice (eating more food and vegetables, eating more frequently at home and eating out less frequently) [82,85], sensory appeal, losing weight [86], aesthetic considerations [21], care for the environment [87], and convenience [88]. Talking about these aspects can strengthen the message and boost the campaign's effectiveness.…”
Section: The Idea Of Using Consumer Profiles To Promote Fruit and Veg...mentioning
confidence: 99%