2014
DOI: 10.1111/aman.12136_30
|View full text |Cite
|
Sign up to set email alerts
|

Pink Globalization: Hello Kitty's Trek across the Pacific by Christine R. Yano.

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
1
1
1
1

Citation Types

0
6
0

Year Published

2021
2021
2024
2024

Publication Types

Select...
4
1

Relationship

0
5

Authors

Journals

citations
Cited by 5 publications
(6 citation statements)
references
References 0 publications
0
6
0
Order By: Relevance
“…The researcher presents three valences of kawaii: "funny, pure, harmless" (132). The rapid expansion of kawaii culture worldwide made Yano (2013) investigate the role of Hello Kitty in this process. In her study she concludes that empathy is at the core of kawaii culture (57).…”
Section: Rezumat Semnele șI Simbolurile Kawaii (Drăgălașe) Ca Mijloc ...mentioning
confidence: 99%
“…The researcher presents three valences of kawaii: "funny, pure, harmless" (132). The rapid expansion of kawaii culture worldwide made Yano (2013) investigate the role of Hello Kitty in this process. In her study she concludes that empathy is at the core of kawaii culture (57).…”
Section: Rezumat Semnele șI Simbolurile Kawaii (Drăgălașe) Ca Mijloc ...mentioning
confidence: 99%
“…Originating from the Prime Minister's Office, Japan's government across multiple levels, major corporations, Keidanren (the Japan Business Foundation), publishing houses, public transit systems, think tanks, and other prominent entities have broadly promoted the SDGs in innumerable ways. Even kawaii culture's ambassador Hello Kitty (Yano 2013) appears in a YouTube video visiting the Ministry of Foreign Affairs and meeting with then Minister Kono Taro, who explains the importance of the SDGs in plain language. NHK, the national broadcaster, has produced educational content for children explaining the SDGs generally and each of the 17 specific goals.…”
Section: Figure 1: Sustainable Development Goalsmentioning
confidence: 99%
“…Christine R. Yano, who studied the emergence and development of the character (mascot) Hello Kitty as part of Japanese culture and the governmental "Cool Japan" programme, argues that its international popularity is an aspect of what she calls "pink globalisation", the spread of goods and images described as cute (kawaii) from Japan to other parts of the world (Yano 2013). In interviews she conducted, Yano reveals how consumers use this iconic cat to negotiate gender as well as (supra)national identity.…”
Section: Kawaii As Japanese Export Culturementioning
confidence: 99%