Scientific research indicates that open-label and dose-extending placebos
(that patients know are placebos) can elicit behavioral, biological, and
clinical outcome changes. In this chapter, we present the state-of-the-art
evidence and ethical considerations about open-label and dose-extending
placebos, discussing the perspective of giving placebos with a rational, as dose
extension of active drugs, or expectancy boosters. Previous comprehensive
reviews of placebo use have considered how to harness placebo effects in
medicine and the need to focus on elements of the clinical encounter as well as
patient–clinician relations. Here, we illustrate the similarities and
differences between standard (deceptive) placebos, open-label placebos and
dose-extending placebos. We conclude that placebos without deception would
override ethical barriers to their clinical use. This paves the way to future
large-scale, pragmatic randomized trials that investigate the potential of
ethical open-label and dose-extending placebos to improve patients’
outcomes, and reduce side effects.