Politik im Spot(t)-Format: Humor im österreichischen Wahlkampf 2017

Brantner, Cornelia; Pfurtscheller, Daniel; Lobinger, Katharina

doi:10.1007/978-3-658-24405-7_26

Cited by 1 publication

(2 citation statements)

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“…Although the FPÖ's campaign relied on negative campaigning directed against the governing coalition and Sebastian Kurz, which is in line with their previous strategy, the FPÖ also launched a series of satirical videos online. The humor expressed in these videos was a new element in FPÖ campaigning (Brantner, Pfurtscheller, & Lobinger, 2019) and signaled that the FPÖ was willing to abandon its extreme and aggressive oppositional style.…”

Section: From Oppositional To Governmental Populismmentioning

confidence: 99%

“…In so doing, he changed the informal rules of the political game, however, he did not challenge the symbolic gender order, but relied on symbolic violence working in his favor. The following discussion of Kurz' political style and masculinity is based on the findings of existing research on the electoral campaign of 2017 (Bodlos & Plescia, 2018;Brantner et al, 2019;Hofer, 2017;Hultsch-Killius, 2018;Liebhart, 2019;Plasser & Sommer, 2018). As Kurz' populism is contested, I will first demonstrate some populist features applied in the ÖVP campaign.…”

Section: The Populist Attractions Of Sebastian Kurzmentioning

confidence: 99%

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Populist attraction: the symbolic uses of masculinities in the Austrian general election campaign 2017

Löffler

2020

NORMA

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The year 2017 brought about a political change in Austria. The hitherto governing coalition of the Social Democrats (SPÖ) with the conservative People's Party (ÖVP) was replaced with a coalition between the rebranded so-called New People's Party (ÖVP) and the right-wing populist Freedom Party (FPÖ) which lasted only 17 months. This paper aims to theorize political masculinity and populism by taking Austria as an example. It combines the theory of Pierre Bourdieu and his conceptions of the political field, masculine domination, and symbolic violence with Raewyn Connell's theory of hegemonic masculinities and discusses how political masculinities relate to a populist political style. Examining the electoral strategies of the two right-wing parties ÖVP and FPÖ in Austria, the paper illuminates two moments of change in political masculinities when confronted with populism: the transformation from oppositional to governmental populist political masculinity on the one hand, and the populist challenge to hegemonic political masculinity on the other. ARTICLE HISTORY

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Section: From Oppositional To Governmental Populismmentioning

confidence: 99%