1992
DOI: 10.1002/ejsp.2420220502
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Positive‐negative asymmetry or ‘When the heart needs a reason’

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Cited by 121 publications
(79 citation statements)
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References 22 publications
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“…While future research could further explore or might benefit from including a few negatively worded questions (e.g., the module objectives were unclear), a significant association of comment valence (positive or negative) with specific item ratings suggested the valence was consistently reflected. For example, comments provided by dissatisfied respondents tend to be more negative than those provided by satisfied respondents, consistent with the literature (e.g., Borg, 2005;Lewicka, et al, 1992;Poncheri, et al, 2008). Respondents who commented positively were nearly equivalent to those who wrote negative comments (ratio of 86:81), and were not significantly different from non-commenters in their ratings based on a two-tailed independent t-test, suggesting no respondent bias or confusion in the item ratings.…”
Section: Limitationssupporting
confidence: 78%
“…While future research could further explore or might benefit from including a few negatively worded questions (e.g., the module objectives were unclear), a significant association of comment valence (positive or negative) with specific item ratings suggested the valence was consistently reflected. For example, comments provided by dissatisfied respondents tend to be more negative than those provided by satisfied respondents, consistent with the literature (e.g., Borg, 2005;Lewicka, et al, 1992;Poncheri, et al, 2008). Respondents who commented positively were nearly equivalent to those who wrote negative comments (ratio of 86:81), and were not significantly different from non-commenters in their ratings based on a two-tailed independent t-test, suggesting no respondent bias or confusion in the item ratings.…”
Section: Limitationssupporting
confidence: 78%
“…Lewicka, 1997; see also Lewicka, Czapinski, & Peeters, 1992). Specifically, different lines of research indicate that negative stimuli are detected more reliably (Dijksterhuis & Aarts, 2003), lead to more elaborate attributions (Bohner, Bless, Schwarz, & Strack, 1988), and generally demand more attention, thus entailing more elaborate processing (Baumeister et al, 2001).…”
Section: Introductionmentioning
confidence: 99%
“…Lewicka, Czapinski, & Peeters (1992) highlight that the positivity bias (as opposed to the negativity bias) is most clearly observed in relatively neutral situations when evaluated targets are relatively novel or do not directly influence the individual during the process of evaluation. One reason why negative information gets more weight in interpersonal evaluative situations is because the cost of incorrectly assuming a bad person is good is higher than incorrectly assuming the reverse.…”
Section: Implications For Theorymentioning
confidence: 83%
“…Additionally, the positivity bias is most clearly observed in neutral situations where the target of evaluation is relatively novel and does not directly influence the observer during the process of evaluation (Lewicka et al, 1992).…”
Section: Implications For Theorymentioning
confidence: 99%