“…This, in itself, is worrisome because not only are there issues in the measurement of these constructs, but there could also then be differences in how each overall construct is seen/experienced/defined. Finally, popular positive psychological interventions built around WEIRD values may not be applicable to or useful for other non-WEIRD contexts (Van Zyl and Rothmann, 2020 ). For example, within South Africa, Van Zyl and Rothmann ( 2014 ) found a combination of popular self-administered intentional activities used in WEIRD contexts such as the gratitude visit, acts of kindness and the like, didn't result in changes in the associated a priori factors within a multi-cultural environment.…”