Possibility and Constraints of Feminist Narratives in Television Drama : Focusing on Mine (TvN) and Inspector Koo (JTBC)

Chung, Young-Hee; Han, Hee Jeong

doi:10.20879/kjjcs.2023.67.2.006

kjjcs

2023

DOI: 10.20879/kjjcs.2023.67.2.006

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Possibility and Constraints of Feminist Narratives in Television Drama : Focusing on Mine (TvN) and Inspector Koo (JTBC)

Young-Hee Chung¹,

Hee Jeong Han²

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2023

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“…Until 1995, the typical Korean viewer was limited to content produced for three broadcast television channels, but in general seemed satisfied as primetime dramas enjoyed extraordinary ratings of 50–60% of viewers well into the 2000s (Kang and Park, 2018). Drama in particular has had a central place in Korean media history.…”

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Not just Netflix: Interventions of Korea's domestic streamers

Kang

2023

International Journal of Cultural Studies

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Korean video culture has changed from a broadcast-focused culture into a diversified experience that includes a variety of videos from both domestic and global streaming services. Contrary to the mainstream view that Netflix is at the centre of all changes, this study positions the domestic streamers’ original content as not necessarily a direct response to Netflix but indicative of the many changes that were already occurring in the local media landscape. Their content has adapted to fit viewers’ changing lifestyles and desire for stories not seen on television. Efficient everyday storytelling fits into viewers’ busy commuter lifestyles and features mundane topics that they can easily identify with. Also, the domestic streamers cater to small, underserved audiences with regard to specific topics avoided by traditional media. Thus, the original content of domestic streamers indicates that they offer different value propositions than formulaic romance stories by broadcasters and the high-end, large-scale original dramas of subscription video on demand (SVOD).

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confidence: 99%

Not just Netflix: Interventions of Korea's domestic streamers

Kang

2023

International Journal of Cultural Studies

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Possibility and Constraints of Feminist Narratives in Television Drama : Focusing on Mine (TvN) and Inspector Koo (JTBC)

Cited by 1 publication

References 8 publications

Not just Netflix: Interventions of Korea's domestic streamers

Not just Netflix: Interventions of Korea's domestic streamers

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